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# Duck-Inspired Plant-Based Meats
Planted Plant-Based Hoisin Duck is the First of its Kind

By Michael Hemsworth | Published 2023-10-04 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/planted-plantbased-hoisin-duck
References: [vegconomist](https://vegconomist.com/products-launches/planted-tesco-plant-based-hoisin-duck/) & [uk.shop.eatplanted](https://uk.shop.eatplanted.com/)

![Duck-Inspired Plant-Based Meats](https://cdn.trendhunterstatic.com/thumbs/516/planted-plantbased-hoisin-duck.jpeg)

[Planted](https://www.trendhunter.com/trends/moss-gel) Plant-Based Hoisin Duck is a 100% plant-based product arriving in the UK as a first of its kind solution that will enable consumers to enjoy the namesake meat in an animal-free manner.

The product contains no additives, and is crafted with a mix of sunflowers, oats and pears to give it the perfect texture that's tender and juicy but also crispy with a touch of a caramelized finish. The product is making its debut now at 350 [Tesco](https://www.trendhunter.com/trends/the-plantedsteak) locations across the UK alongside the Planted Plant-Based Kebab Meat and Lemon & Herb Flavour Plant-Based Chicken.

VP of Commercial for [Europe](https://www.trendhunter.com/trends/soluble-coffee) Rob Reames spoke on the Planted Plant-Based Hoisin Duck saying, "At Planted, we’re bucking the trend of plant-based doomsters with a launch into a major retailer with a brand new packaging to boot. It’s a real moment for the business, particularly as we’ll also be launching our delicious hoisin duck, which has been created due to high consumer demand."

Image Credit: Planted

## Trend Insights (Trend Hunter)

- Score: 3.9/10
- Popularity: 61% | Activity: 37% | Freshness: 18%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What Makes This Trend Stand Out

- **Plant-based Meats:** Planted Plant-Based Hoisin Duck is a unique plant-based product that allows consumers to enjoy the taste and experience of duck without any animal products.
- **Texture Innovation:** The blend of sunflowers, oats, and pears in Planted Plant-Based Hoisin Duck creates a tender, juicy, and crispy texture that replicates the caramelized finish of traditional duck.
- **Expansion Into Major Retailers:** Planted's launch of their plant-based hoisin duck in 350 Tesco locations across the UK signifies the growing demand for innovative and sustainable meat alternatives.

### Sectors Adopting This

- **Food Manufacturing:** The introduction of Planted Plant-Based Hoisin Duck showcases the potential for plant-based meats and the opportunity for food manufacturers to offer more diverse and sustainable options to consumers.
- **Retail:** The expansion of plant-based meat products, such as Planted Plant-Based Hoisin Duck, in major retailers like Tesco highlights the need for retailers to adapt to the changing preferences of health-conscious consumers.
- **Consumer Demand:** The high consumer demand for Planted Plant-Based Hoisin Duck demonstrates the opportunity for companies to create innovative plant-based alternatives that cater to the growing interest in sustainable and animal-free food options.

## Related on Trend Hunter

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