# Organic Plant-Based Stocks Kallø Recently Unveiled Two New Plant-Based Stocks Flavors By Grace Mahas | Published 2020-11-04 | Business Source: Trend Hunter, https://www.trendhunter.com/trends/plantbased-stock References: [fabnews.live](https://fabnews.live/kallo-extends-plant-based-stocks-with-new-on-trend-flavours/) & [kallo](https://www.kallo.com/) [Kallø](https://www.trendhunter.com/trends/stock-range), the organic stocks and rice cake brand owned by Wessanen UK, recently expanded its portfolio with the addition of two new plant-based stock flavors. The new range now includes the Organic Umami and the Organic Sriracha, two "on-trend flavors" that fit with the brand's expanding demographic. The vegan-friendly organic stock cubes will be available in [Tesco](https://www.trendhunter.com/trends/cauldron-butternut-red-chilli-bites), Sainsburry, and [Waitrose](https://www.trendhunter.com/trends/kall-organic-granola) and follows the brand's expansion to vegan and flexitarian consumers. To promote the launch, Kallø extended its partnership with plant-based vegan influencers, BOSH!. The new Organic Umani and Organic Sriracha variants will "add a burst of natural, flavor-packed taste to homecooked dishes." Moreover, the new offerings will appeal to free-from consumers as the products are formulated without the use of added artificial preservatives, colorings, or flavorings. Image Credit: Kallø ## Trend Insights (Trend Hunter) - Score: 3.0/10 - Popularity: 48% | Activity: 32% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business) > [Retail](https://www.trendhunter.com/retail) ## Key Themes ### Key Themes Behind This Trend - **Plant-based Stocks:** Opportunity for disrupting the traditional meat-based stock market with innovative plant-based alternatives. - **Organic Flavors:** Creating unique and organic flavor profiles to cater to the growing demand for natural and health-conscious products. - **Free-from Products:** Meeting the needs of consumers seeking products without artificial additives or allergens, opening up new opportunities for innovative food options. ### Where This Applies - **Food and Beverage:** Exploring new flavors and ingredients to cater to the changing dietary preferences and wellness trends in the market. - **Retail:** Creating partnerships with plant-based influencers and expanding distribution channels to reach a wider range of consumers. - **Health and Wellness:** Responding to the increasing demand for organic, vegan-friendly, and free-from options in the food industry. ## Related on Trend Hunter - [Minimally Processed Cooking Broths](https://www.trendhunter.com/trends/stock-range.md) - [Easy-to-Use Stock Pastes](https://www.trendhunter.com/trends/organic-stock-paste.md) - [Crispy Plant-Based Snack Cakes](https://www.trendhunter.com/trends/kall-veggie-cakes-sea-salt-cider-vinegar.md) - [Clean-Label Sipping-Friendly Broths](https://www.trendhunter.com/trends/organic-beef-bone-broth.md) - [Clean-Label Vegetable Dips](https://www.trendhunter.com/trends/veggie-dip.md) - [Asian Cuisine Stock Seasonings](https://www.trendhunter.com/trends/oxo-aromatic-asian-stock-pots.md) - [Protein-Enhanced Oat Milks](https://www.trendhunter.com/trends/kall-oat-milk.md) - [Organic Nutrient-Dense Granolas](https://www.trendhunter.com/trends/kall-organic-granola.md) - [Nutritious Pouch-Packaged Broths](https://www.trendhunter.com/trends/daylesford-organic.md)