# Fiber-Rich Protein Shakes EVOLVE Plant-Based Protein Shakes Come in Four Flavors By Michael Hemsworth | Published 2021-04-22 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/plantbased-protein-shakes References: [preparedfoods](https://www.preparedfoods.com/articles/125450-relaunched-evolve-plant-based-protein-shakes) & [drinkevolve](http://www.drinkevolve.com/) The [EVOLVE](https://www.trendhunter.com/trends/activity-inspiration-hypeline) Plant-Based Protein [Shakes](https://www.trendhunter.com/trends/organic-protein-shakes) have been reformulated and rebranded to make them more appealing to modern consumers who are looking for a health-focused way to fuel up. The drinks come in four new flavor options including Vanilla Bean, Double Chocolate, Café Mocha and Berry Medley, which each contain 20-grams of plant-based protein along with 10-grams of fiber. The drinks are all vegan-friendly and boast a Non-GMO Project Verified recipe. The EVOLVE Plant-Based Protein Shakes are being relaunched by the brand with a sweepstakes that will benefit the [National Park Foundation](https://www.trendhunter.com/trends/do-not-disturb-season). One lucky winner will take home $10,000 that can be used to partake in an adventure of their choosing in a national park to help them explore outdoor areas on their own terms. ## Trend Insights (Trend Hunter) - Score: 3.6/10 - Popularity: 43% | Activity: 54% | Freshness: 10% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### Key Themes Behind This Trend - **Plant-based Protein:** Opportunities for developing new plant-based protein sources with high fiber content - **Health-focused Beverages:** Opportunities for developing other types of beverages that cater to health-conscious consumers - **Sustainable Packaging:** Opportunities for developing eco-friendly and sustainable packaging solutions for health-focused beverages ### Where This Applies - **Food and Beverage Manufacturing:** Opportunities for established food and beverage manufacturers to develop new plant-based products with added nutrition - **Health and Wellness:** Opportunities for wellness companies to market these beverages as part of a healthy diet and lifestyle - **Environmental Conservation:** Opportunities for businesses that focus on sustainability to develop sustainable and eco-friendly packaging solutions for health-focused beverages ## Related on Trend Hunter - [Plant-Based Protein Powders](https://www.trendhunter.com/trends/evive-debuts-protein-powders.md) - [Plant-Based Protein Shakes](https://www.trendhunter.com/trends/almondmilk-protein-shakes.md) - [Plant-Based Protein Shakes](https://www.trendhunter.com/trends/plantbased-protein-shakes1.md) - [Performance-Driven Nutrition Lines](https://www.trendhunter.com/trends/2025-rebrand.md) - [Organic High-Protein Smoothies](https://www.trendhunter.com/trends/organic-highprotein-smoothies.md) - [Artisan Athlete Protein Drinks](https://www.trendhunter.com/trends/not-shake-protein.md) - [Prebiotic Fiber Protein Shakes](https://www.trendhunter.com/trends/todo.md) - [Nutritious Protein Smoothies](https://www.trendhunter.com/trends/pressed-juicery-protein-smoothies.md) - [Plant-Based Ready-To-Drink Shakes](https://www.trendhunter.com/trends/plantbased-readytodrink-shakes.md)