# Plant-Based Meal Replacement Shakes Basecamp Complete Supplies Micro and Macronutrients on the Go By Laura McQuarrie | Published 2024-10-30 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/plantbased-meal-replacement-shake References: [roundhouseprovisions](https://roundhouseprovisions.com/product/basecamp-complete/)  Basecamp Complete is a new [plant-based meal replacement shake](https://www.trendhunter.com/trends/sperri) from Chuck Norris' [Roundhouse Provisions](https://www.trendhunter.com/trends/roundhouse-provisions) and the chocolate-flavored product delivers complete nutrition and convenience on demand. This 100% plant-powered nutrition shake is packed with micronutrients and macronutrients, with every serving containing 28 essential vitamins and minerals, plus the optimized balance of protein, healthy fats, fiber and carbs for a boost of energy. Other notable inclusions are dairy-free [pea protein](https://www.trendhunter.com/trends/plantbased-readytodrink-shakes) for satiety, as well as muscle and heart health, and MCT oil to enhance cognitive function and focus. This shake just needs the addition of water before it's ready to be enjoyed, making it ideal for travel, adventuring outdoors, emergencies, or quickly refueling and replenishing to keep up with the demands of a full life. ## Trend Insights (Trend Hunter) - Score: 3.7/10 - Popularity: 40% | Activity: 42% | Freshness: 30% - Audience gender: 70% men, 30% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### Why This Trend Is Growing - **Plant-based Nutrition:** The shift towards plant-powered meal replacements embodies the increasing consumer demand for sustainable and health-conscious dietary options. - **On-the-go Meal Solutions:** Products like Basecamp Complete reflect the growing trend for convenient, portable meal solutions that support active and busy lifestyles. - **Functional Foods:** Incorporating ingredients like MCT oil and dairy-free pea protein, these shakes represent the trend towards foods formulated to enhance specific health benefits. ### Industries Being Reshaped - **Health Foods:** The health foods industry can leverage plant-based meal replacements to cater to consumers looking for nutrient-dense, easy-to-consume options. - **Sports Nutrition:** Meal replacement shakes like Basecamp Complete are poised to disrupt the sports nutrition industry by offering balanced nutrition suitable for athletic and fitness-oriented individuals. - **Emergency Preparedness:** The portability and nutrition profile of these shakes make them valuable in the emergency preparedness industry, offering a reliable food source in various situations. ## Related on Trend Hunter - [Nutrient-Dense Formulas](https://www.trendhunter.com/trends/allinone-meal-replacement.md) - [Nutritionally Complete Breakfast Shakes](https://www.trendhunter.com/trends/bol-power-shakes.md) - [Plant-Based Powder Meal Replacements](https://www.trendhunter.com/trends/complete-meal-plant-based-powder.md) - [Whole-Body Nutrition Shakes](https://www.trendhunter.com/trends/kachava.md) - [Plant-Based Protein Powder Lines](https://www.trendhunter.com/trends/plantbased-protein-powders1.md) - [Plant-Based Meal Replacements](https://www.trendhunter.com/trends/levana-nourishments.md) - [Ready-to-Drink Complete Meal Shakes](https://www.trendhunter.com/trends/power-shakes.md) - [Dairy-Based Meal Drinks](https://www.trendhunter.com/trends/complete-meal-to-go.md) - [Complete Meal Protein Shakes](https://www.trendhunter.com/trends/arla-protein-food-to-go.md)