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# Plant-Based Breaded Chicken
Noodles & Company is Serving Up Plant-Based Impossible Panko Chicken

By Katherine Pendrill | Published 2022-10-29 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/plantbased-impossible-panko-chicken
References: [chewboom](https://www.chewboom.com/2022/10/28/noodles-company-launches-new-plant-based-impossible-panko-chicken-nationwide/)

![Plant-Based Breaded Chicken](https://cdn.trendhunterstatic.com/thumbs/491/plantbased-impossible-panko-chicken.jpeg)

[Noodles & Company](https://www.trendhunter.com/trends/meatless-orange-chicken) is bolstering its selection of plant-based offering with the launch of its new [Plant](https://www.trendhunter.com/trends/plant-it)-Based Impossible Panko Chicken nationwide.

Earlier this year, Noodles & Company tested out Plant-Based Impossible Panko Chicken in a few select markets. It seems that the meat-free chicken was a hit because the chain is now offering the veggie-based protein nationwide. The new Plant-Based Impossible Panko Chicken is made entirely from plants and features the added bonus of a crispy panko coating on the outside. Not to mention, the faux meat protein also boats a whopping 12 grams of protein per 80 gram serving.

The new Plant-Based Impossible Panko Chicken can be added to just about any Noodles dish and is also featured in two star entrees: LEANguini Rosa with Impossible Chicken and Impossible Orange Chicken Lo Mein.

Image Credit: Noodles & Company

## Trend Insights (Trend Hunter)

- Score: 0.9/10
- Popularity: 6% | Activity: 9% | Freshness: 13%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What's Driving This Trend

- **Plant-based Meat Alternatives:** As plant-based meat alternatives surge in popularity, food companies that incorporate them into their menus or products may disrupt the traditional meat industry.
- **Crispy Panko Coating:** The trend towards crispy panko coatings presents opportunities for food companies to innovate using plant-based breadings and coatings.
- **Chain Restaurant Plant-based Options:** As chain restaurants increasingly offer more plant-based options on their menus, there is an opportunity for restaurants to differentiate themselves and capture this growing consumer segment.

### Who This Affects Most

- **Foodservice:** Foodservice companies that provide plant-based menu offerings with unique presentations and flavors may disrupt traditional meat-focused menus.
- **Plant-based Foods:** The plant-based food industry is experiencing rapid growth among health-conscious consumers, presenting opportunities for companies to innovate in the development of meat alternatives and vegan-friendly products.
- **Fast Casual Restaurants:** Fast casual restaurants that offer unique plant-based options on their menus can differentiate themselves from their fast food competitors while attracting a growing consumer base.

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