# Tropical Plant-Based Energy Drinks Reign Storm Blends Blood Orange and Sweet Pineapple By Kalin Ned | Published 2025-02-09 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/plantbased-energy-drink References: [bevnet](https://www.bevnet.com/pr/2025/02/07/reign-storm-energy-drink-launches-new-tropical-flavor-with-help-from-actress-madelyn-cline) & [multivu](https://www.multivu.com/reign-storm/9268056-en-reign-storm-energy-drink-launches-new-tropical-flavor-with-help-from-actress-madelyn-cline)  [Reign Storm](https://www.trendhunter.com/trends/reign-storm) — a popular zero-sugar, plant-based energy drink — has introduced a new [Tropical](https://www.trendhunter.com/trends/energy-drink-flavors) flavor that blends [tangy blood orange](https://www.trendhunter.com/trends/rockstar-blood-orange-zero-sugar) and sweet pineapple to create a refreshing and vibrant taste. This latest offering aims to provide a functional and enjoyable energy boost with 200 mg of plant-based caffeine, immunity-supporting ingredients like Zinc and Vitamins A and C, and only 10 calories per can. Brand ambassador actress Madelyn Cline has endorsed Reign Storm's product, sharing how it helps her stay focused and energized while pursuing her daily goals. Consumers may find Reign Storm Tropical appealing due to its combination of great taste and health-focused benefits. The plant-based energy drink is sure to attract individuals who are looking to maintain an active lifestyle without compromising on nutrition. Image Credit: Reign Storm ## Trend Insights (Trend Hunter) - Score: 6.1/10 - Popularity: 73% | Activity: 75% | Freshness: 34% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### Key Themes Behind This Trend - **Plant-based Energy Drinks:** The rising popularity of plant-based diets is influencing the energy drink market, offering opportunities to capture health-conscious consumers. - **Functional Beverage Innovation:** Consumers' desire for beverages that do more than quench thirst is driving demand for drinks with added health benefits, opening doors for product differentiation. - **Tropical Flavor Trending:** Exotic and tropical flavors are becoming preferred choices in the beverage industry, appealing to consumers' quest for unique and unforgettable taste experiences. ### Where This Applies - **Beverage Industry:** The beverage industry is capitalizing on health trends by introducing low-calorie, nutrient-rich products catering to active lifestyles. - **Health and Wellness Industry:** There is a growing intersection between the health and wellness sector and consumables, as seen in the incorporation of immunity-boosting ingredients in everyday beverages. - **Celebrity Endorsement Industry:** Celebrity endorsements are increasingly influential in promoting health-oriented products, creating a platform for brands to engage with target audiences through trusted voices. ## Related on Trend Hunter - [Tropical Clean Energy Drinks](https://www.trendhunter.com/trends/energy-drink-flavors.md) - [Performance-Enhancing Sour Energy Drinks](https://www.trendhunter.com/trends/reign-total-body-fuel-watermelon-sour-gummy.md) - [Tropically Flavored Energy Drinks](https://www.trendhunter.com/trends/tropically-flavored-energy-drinks.md) - [Replenishing Pickleball Beverages](https://www.trendhunter.com/trends/reign-storm.md) - [Tropical-Inspired Energy Drink Flavors](https://www.trendhunter.com/trends/tropicalinspired-energy-drink.md) - [Strawberry Guava-Inspired Plant-Based Beverages](https://www.trendhunter.com/trends/strawberry-guava.md) - [Energy Beverage Additions](https://www.trendhunter.com/trends/5-hour-energy.md) - [Exotic Energy Drink Flavors](https://www.trendhunter.com/trends/relentless-guava.md) - [Cocktail-Inspired Energy Drinks](https://www.trendhunter.com/trends/pia-colada-flavor.md)