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# Plant-Based Cream Cheeses
Philadelphia Cream Cheese Launches New Plant-Based Spread Nationally

By Grace Mahas | Published 2023-07-25 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/plantbased-cream-cheese-1
References: [kraftcanada](https://www.kraftcanada.ca/brands/philadelphia?gclid=Cj0KCQjwwvilBhCFARIsADvYi7IGclcbW8W8ZAd3SoHyZJaQo5jzj0aw83jmrEK7bF1o9UBana_1umsaAj0_EALw_wcB)

![Plant-Based Cream Cheeses](https://cdn.trendhunterstatic.com/thumbs/511/plantbased-cream-cheese-1.jpeg)

[Philadelphia](https://www.trendhunter.com/trends/philadelphia-plant-based-1) Cream Cheese is set to take the plant-based market by storm with the nationwide launch of its new Plant-Based spread. After a successful regional test market, where the product ranked within the top 10 nationwide, Philadelphia's Plant-Based spread is now available in three delicious flavors: Original, Strawberry, and Chive & Onion.

During the regional test market, the product exceeded expectations, with a staggering 70% of purchasers stating that it surpassed their initial impressions. This positive response has paved the way for the national rollout of the silky smooth, [plant-based spread](https://www.trendhunter.com/trends/boursin-plantbased).

Consumers nationwide can now indulge in the guilt-free pleasure of [Philadelphia's new plant-based offering](https://www.trendhunter.com/trends/philly-whipped-campaign). Whether you prefer the classic richness of Original, the fruity sweetness of Strawberry, or the savory kick of Chive & Onion, these new flavors are sure to delight your taste buds.

## Trend Insights (Trend Hunter)

- Score: 3.3/10
- Popularity: 38% | Activity: 45% | Freshness: 17%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Why This Trend Is Growing

- **Plant-based Spreads:** Philadelphia's national launch of its Plant-Based spread showcases the growing trend of plant-based alternatives in the food industry.
- **Regional Test Markets:** The success of Philadelphia's regional test market highlights the trend of companies using localized testing to gauge product viability before a national rollout.
- **Guilt-free Indulgence:** Philadelphia's plant-based offering capitalizes on the trend of consumers seeking guilt-free food options that align with their dietary preferences.

### Industries Being Reshaped

- **Food Industry:** Philadelphia's Plant-Based spread highlights the potential for innovation and growth in the plant-based food segment of the industry.
- **Test Marketing Services:** The success of Philadelphia's regional test market indicates opportunities for companies that provide test marketing services to help analyze product performance before a national launch.
- **Alternative Food Products:** The launch of Philadelphia's plant-based spread showcases the potential for disruptive innovation in the development and marketing of alternative food products.

## Related on Trend Hunter

- [Plant-Based Iconic Cheese Spreads](https://www.trendhunter.com/trends/philadelphia-plant-based-1.md)
- [Plant-Based Cream Cheese Products](https://www.trendhunter.com/trends/philadelphia-plant-based.md)
- [Plant-Based Cream Cheese Spreads](https://www.trendhunter.com/trends/oatly-4.md)
- [Almond Cream Cheeses](https://www.trendhunter.com/trends/simplyv.md)
- [Cultured Cream Cheese-Style Spreads](https://www.trendhunter.com/trends/uncreamcheese.md)
- [Herbaceous Plant-Based Spreads](https://www.trendhunter.com/trends/cream-cheeze.md)
- [Spreadable Plant-Based Cream Cheese](https://www.trendhunter.com/trends/the-laughing-cow-1.md)
- [Plant Milk Cheese Spreads](https://www.trendhunter.com/trends/plant-milk-cheese-spreads.md)
- [Enhanced Dairy-Free Spreads](https://www.trendhunter.com/trends/daiya-dairyfree-cream-cheese.md)
