# Meatless Chorizo-Inspired Burgers The Heura x Bosh! Plant-Based Chorizo Burger is Flavorful By Michael Hemsworth | Published 2022-05-20 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/plantbased-chorizo-burger References: [foodbev](https://www.foodbev.com/news/heura-and-bosh-partner-on-plant-based-chorizo-burger/) & [heurafoods](https://heurafoods.com)  The Heura x [Bosh](https://www.trendhunter.com/trends/sheese-and-bosh)! plant-based chorizo burger has been created as a collaboration between the two brands to provide consumers with a meatless way to enjoy the namesake flavors. The burger is formulated to be enjoyed as a sandwich, but can also be broken up into smaller chunks for bursts of flavor in a recipe. The product can also be formed into meatballs, sliders, kebobs or even as a meat alternative base in a sauce or casserole. Heura Co-Founder Bernat Añaños commented on the Heura x Bosh! plant-based chorizo burger saying, "Our community asked – we listened, and we created. The chorizo burger is the brainchild of our [Heura TechRebels](https://www.trendhunter.com/trends/fine-herbs-burger) and Bosh. Designed to allow consumers to burst with creativity, this product goes beyond standard use.” ## Trend Insights (Trend Hunter) - Score: 1.7/10 - Popularity: 10% | Activity: 30% | Freshness: 12% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### What Makes This Trend Stand Out - **Plant-based Burgers:** The increasing demand for protein substitutes in the food industry creates an opportunity to innovate on plant-based burger alternatives for meat lovers. - **Flavor Enhancers:** Developing unique flavor profiles for plant-based protein substitutes like chorizo-inspired burgers can open up opportunities for the development of flavor enhancers. - **Flexible Meal Solutions:** The growth of plant-based protein substitutes creates an opportunity for developing flexible and versatile meal solutions for all dietary needs. ### Sectors Adopting This - **Food Production:** Food production companies could tap into plant-based protein substitutes like burgers to cater to growing demand for meatless food products. - **Flavor and Seasoning Industry:** The flavor and seasoning industry could innovate on customized flavorings for plant-based protein substitutes to create unique and enjoyable taste experiences. - **Meal Kit Delivery Services:** Meal kit delivery services can make use of new plant-based protein substitutes to create a variety of meal options and cater to consumers who follow specific dietary requirements. ## Related on Trend Hunter - [Juicy Plant-Based Chicken Patties](https://www.trendhunter.com/trends/fine-herbs-burger.md) - [Soy-Based Chorizo Crumbles](https://www.trendhunter.com/trends/imagic-plantbased-chorizo-crumbles.md) - [Barcelona-Based Vegan Meats](https://www.trendhunter.com/trends/barcelona-paella-cooking-classes.md) - [Disruptive Plant-Based Frankfurters](https://www.trendhunter.com/trends/plant-based-frankfurter.md) - [Hispanic-Inspired Burgers](https://www.trendhunter.com/trends/chorizo-cheeseburger.md) - [Globally Inspired Plant-Based Patties](https://www.trendhunter.com/trends/taste-of-the-world-burgers.md) - [Restaurant-Style Frozen Plant-Based Burgers](https://www.trendhunter.com/trends/dr-praegers-grillhouse-burger.md) - [Plant-Based Chicken Sandwiches](https://www.trendhunter.com/trends/vegan-chicken-sandwich.md) - [Plant-Based Chorizo Proteins](https://www.trendhunter.com/trends/plantbased-chorizo.md)