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# Satisfying Popped Seed Snacks
The New Plant Pops Popped Lotus Seeds are Vegan-Friendly

By Michael Hemsworth | Published 2019-11-19 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/plant-pops
References: [foodbev](https://www.foodbev.com/news/plant-pops-introduces-vegan-popped-lotus-seeds-snack-line/) & [plantpopssnacks](https://www.plantpopssnacks.com)

The Plant Pops Popped Lotus Seeds have been unveiled by the UK-based brand as a new option for consumers who are seeking out a healthier alternative to traditional offerings on the market. Featuring a [popcorn-like texture](https://www.trendhunter.com/trends/cob-snacks), the [crunchy snacks](https://www.trendhunter.com/trends/baked-lentil-puffs) come in three flavor options including Smoked Chilli, Himalayan Salt and Peanut Butter, which are all [vegan-friendly](https://www.trendhunter.com/trends/sweet-potato-poppers). The snacks are roasted instead of being fried and are free from artificial ingredients, preservatives and even palm oil to satisfy growing consumer preferences.

The Plant Pops Popped Lotus Seeds were boasted by Co-Founder of Plant pops Anushi Desai who said, "Having grown up in India, where my family would snack on popped lotus seeds at home, I wanted to make these delicious, traditional snacks accessible to as many people as possible. Plant Pops’ mission is to get people snacking differently and our range of Popped Lotus Seeds provides individuals with the opportunity to enjoy different ingredients from across the globe and experience new snacking sensations.”

## Trend Insights (Trend Hunter)

- Score: 5.2/10
- Popularity: 73% | Activity: 74% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding)

## Key Themes

### Key Themes Behind This Trend

- **Healthy Snacking:** The Plant Pops Popped Lotus Seeds offer a healthier alternative to traditional snacks by being roasted instead of fried and free from artificial ingredients, preservatives, and palm oil.
- **Vegan-friendly Options:** The vegan-friendly flavor options of Smoked Chilli, Himalayan Salt, and Peanut Butter cater to the growing consumer preference for plant-based snacks.
- **Global Ingredients:** Plant Pops' range of Popped Lotus Seeds allows individuals to enjoy different ingredients from around the globe, providing a unique and exotic snacking experience.

### Where This Applies

- **Health Food:** The rise of healthier snacking options creates opportunities for businesses in the health food industry to develop innovative, nutritious products.
- **Plant-based Foods:** The demand for vegan-friendly snacks like the Plant Pops Popped Lotus Seeds presents opportunities for companies in the plant-based food sector to expand their product offerings.
- **Global Flavors:** The trend towards exploring diverse flavors and ingredients in snacks opens up opportunities for companies in the food industry to introduce new and unique products using global ingredients.

## Related on Trend Hunter

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- [Puffed Plant-Based Snack Products](https://www.trendhunter.com/trends/harvest-snaps-crunchy-puffs.md)
