# Whole-Cut Vegan Meats Redefine Meat's Plant-Based Whole Cuts Mimic Quality Animal Meat By Laura McQuarrie | Published 2021-11-16 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/plant-based-whole-cuts References: [brandeating](https://www.brandeating.com/2021/11/burgerfi-introduces-new-maple-bacon-shake.html) & [prnewswire](https://www.prnewswire.com/news-releases/redefine-meat-commercially-launches-worlds-first-whole-cuts-of-new-meat-with-endorsement-of-europes-leading-chefs-301424264.html)  [Redefine Meat](https://www.trendhunter.com/trends/redefine-meat-newmeat) newly launched [plant-based whole cuts](https://www.trendhunter.com/trends/premium-plant-based-ribs) that are being introduced to high-end restaurants, offering premium alternatives to beef, [lamb and more](https://www.trendhunter.com/trends/juicy-marbles-meaty-meat). The taste and texture of these meatless products are said to "achieve a level of product quality comparable to high-quality animal meat" and they offer chefs more freedom when it comes to enhancing their menus with plant-based options. Redefine Meat's problem-solving products were designed to appeal to meat lovers and tackle major obstacles such as product quality and variety, which may deter meat-eaters from trying plant-based choices. Redefine Meat has been recognized by high-end and Michelin-star chefs and it is on a mission to offer a completely meatless version of every single cut that a cow does, all the while offering premium and sustainable solutions to support a brighter future. ## Trend Insights (Trend Hunter) - Score: 1.7/10 - Popularity: 32% | Activity: 9% | Freshness: 11% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Key Themes Behind This Trend - **Plant-based Meat Alternatives:** Companies can develop more realistic meatless products to satisfy the cravings of meat lovers and appeal to a wider audience - **Premium Plant-based Products:** Brands can create high-end plant-based options that can be incorporated into the menus of fine dining and Michelin-starred restaurants, capitalizing on the growing trend of eco-friendly and sustainable dining options - **Customizable Plant-based Options:** Restaurants can use these meatless products to craft new and unique plant-based dishes, providing consumers with a variety of choices and potentially expanding their customer base ### Where This Applies - **Food and Beverage:** Companies can revolutionize the food industry by creating new and improved plant-based alternatives to traditional meat products - **Fine Dining:** Restaurants can use these premium plant-based options to appeal to eco-friendly and health-conscious diners, and to create unique and customizable dishes - **Sustainability:** Brands can promote sustainability and reduce their carbon footprint by offering plant-based options that are environmentally friendly and ethical ## Related on Trend Hunter - [Chef-Approved Plant-Based Meats](https://www.trendhunter.com/trends/redefine-meat-products.md) - [Restaurant-Quality Plant-Based Meats](https://www.trendhunter.com/trends/redefine-meat-newmeat.md) - [Premium Alt Steaks](https://www.trendhunter.com/trends/redefine-flank-steak.md) - [Plant-Based Protein Shawarmas](https://www.trendhunter.com/trends/redefine-meat-shawarma.md) - [Allergen-Free Alt Meats](https://www.trendhunter.com/trends/novameat.md) - [Whole-Cut Vegan Chicken Breasts](https://www.trendhunter.com/trends/tindle-truecut.md) - [Umami Fiber-Rich Meat Alternatives](https://www.trendhunter.com/trends/the-prime-cut.md) - [Premium Hybrid Meats](https://www.trendhunter.com/trends/carnea.md) - [Whole Cut Alt Meats](https://www.trendhunter.com/trends/meati-launched.md)