<!-- canonical: https://www.trendhunter.com/trends/plant-based-protein-powders -->
<!-- robots: noindex -->

# Plant-Based Protein Powders
Nature’s Sunshine Recently Launched the New Plant-Based Protein Powder

By Kalin Ned | Published 2023-10-09 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/plant-based-protein-powders
References: [naturessunshine](https://www.naturessunshine.ca/product/plant-based-protein-powder/)

![Plant-Based Protein Powders](https://cdn.trendhunterstatic.com/thumbs/516/plant-based-protein-powders.jpeg)

[Nature’s Sunshine](https://www.trendhunter.com/trends/supplement-bundles) has introduced a new Plant-Based Protein Powder. The formula has been meticulously crafted to offer all nine essential amino acids for the body from five high-quality plant protein sources.

The Plant-Based Protein Powder formula by Nature’s Sunshine prioritizes quality, purity, concentration, and performance over fillers and sweeteners. The product blends Pea Protein, Rice Protein, Potato Protein, Flaxseed Protein, and Alfalfa Protein to provide complete nutrition. The wellness product may also aid in [muscle building](https://www.trendhunter.com/trends/plant-proteins) when combined with regular training and a balanced diet. This is why the offering is also ideal for individuals who lead active lifestyles.

The Plant-Based Protein Powder is offered in a vanilla flavor. The formula can be incorporated into various beverages, including smoothies, juices, or simply with water.

Image Credit: Nature’s Sunshine

## Trend Insights (Trend Hunter)

- Score: 2.5/10
- Popularity: 25% | Activity: 33% | Freshness: 18%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health)

## Key Themes

### What's Driving This Trend

- **Plant-based Protein Powders:** The new Plant-Based Protein Powder by Nature’s Sunshine offers a meticulously crafted formula with all nine essential amino acids for the body.
- **High-quality Ingredients:** Nature’s Sunshine prioritizes quality, purity, concentration, and performance with their Plant-Based Protein Powder, using Pea Protein, Rice Protein, Potato Protein, Flaxseed Protein, and Alfalfa Protein.
- **Active Lifestyles:** The Plant-Based Protein Powder is ideal for individuals leading active lifestyles, as it may aid in muscle building when combined with regular training and a balanced diet.

### Who This Affects Most

- **Wellness:** The Plant-Based Protein Powder falls within the wellness industry, catering to individuals seeking complete nutrition for an active lifestyle.
- **Food and Beverage:** The food and beverage industry can benefit from the increasing demand for plant-based protein powders, such as Nature’s Sunshine's offering.
- **Sports and Fitness:** The sports and fitness industry can explore the disruptive innovation opportunities presented by incorporating the Plant-Based Protein Powder into training and diet regimens.

## Related on Trend Hunter

- [Plant-Based Protein Powder Lines](https://www.trendhunter.com/trends/plantbased-protein-powders1.md)
- [Optimally Formulated Protein Supplements](https://www.trendhunter.com/trends/plant-protein-powder.md)
- [Plant-Based Protein Powders](https://www.trendhunter.com/trends/plantbased-protein-powder-1.md)
- [Asian-Inspired Protein Powders](https://www.trendhunter.com/trends/plantiigood.md)
- [Plant-Based Protein Powders](https://www.trendhunter.com/trends/evive-debuts-protein-powders.md)
- [Nutritionally Complete Plant Proteins](https://www.trendhunter.com/trends/complete-vegan-protein-blends.md)
- [Decadent Plant-Based Protein Powders](https://www.trendhunter.com/trends/lean-muscle-formula.md)
- [Powerhouse Green Superfood Blends](https://www.trendhunter.com/trends/green-superfood-blend.md)
- [Science-Backed Protein Powders](https://www.trendhunter.com/trends/soylent-complete-protein-powder.md)
