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# Plant-Based Snacking Bites
The Raised & Rooted Plant Based Bites are Protein-Rich

By Michael Hemsworth | Published 2021-06-22 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/plant-based-bites
References: [drugstorenews](https://drugstorenews.com/raised-rooted-debuts-plant-based-bites) & [raisedandrooted](https://www.raisedandrooted.com)

The [Raised & Rooted](https://www.trendhunter.com/trends/plantbased-nugget) Plant Based Bites are a new product from the [Tyson Foods](https://www.trendhunter.com/trends/tyson-simple-ingredient-nuggets)-owned brand that is focused on providing consumers with a plant-based snack that's perfect for enjoying anytime of day. The snacks come in two flavor options including Buffalo and Sweet Barbecue, and are both formulated with eight-grams of protein along with three-grams of fiber in the recipe. The products are priced at $4.99 per package and are being launched at retailers nationwide now.

Vice President of Marketing at Raised & Rooted David Ervin boasted about the new Raised & Rooted Plant Based Bites saying, "Our new [plant-based bites](https://www.trendhunter.com/trends/gosh-veg-bites) deliver the taste that will wow taste buds in a better-for-you alternative. We are excited to continue to grow our offerings and provide people with the alternative protein options they seek for meal or snack time with beloved flavors.”

## Trend Insights (Trend Hunter)

- Score: 4.7/10
- Popularity: 45% | Activity: 86% | Freshness: 10%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding)

## Key Themes

### Key Themes Behind This Trend

- **Plant-based Snacking:** The rise of plant-based snacking presents a great opportunity for companies to innovate with flavorful, protein-rich alternatives to traditional snacks.
- **Alternative Protein:** As consumers become more mindful of their health and the environment, there's a growing demand for alternative protein options that can replace traditional meat products.
- **Convenient Functional Foods:** Functional foods that are both healthy and convenient are becoming increasingly popular, creating an opportunity for companies to create new products that cater to this trend.

### Where This Applies

- **Food Manufacturing:** Companies in the food manufacturing industry can capitalize on the trend towards plant-based snacking and alternative protein by developing new products that cater to this growing market.
- **Retail:** Retailers can benefit from the trend towards convenient functional foods by offering a wider variety of healthy snacking options in their stores.
- **Consumer Goods:** Companies in the consumer goods industry can innovate by developing affordable, high-quality plant-based snacks that cater to a growing market of health-conscious consumers.

## Related on Trend Hunter

- [Savory Plant-Based Chicken Bites](https://www.trendhunter.com/trends/plant-chicken-pieces.md)
- [Protein-Packed Meatless Nuggets](https://www.trendhunter.com/trends/plantbased-nugget.md)
- [Plant-Based Protein-Rich Snack Bites](https://www.trendhunter.com/trends/fridge-raiders-meatfree-tasty-bites.md)
- [Snackable Steak-Style Bites](https://www.trendhunter.com/trends/plantedsteak-bites.md)
- [Whole Food Protein Bites](https://www.trendhunter.com/trends/vivera-protein-bites.md)
- [Spicy Plant-Based Bites](https://www.trendhunter.com/trends/spicy-kickin.md)
- [Herbaceous Plant-Powered Bites](https://www.trendhunter.com/trends/garlic-and-herb-bites.md)
- [Air Fryer Snack Products](https://www.trendhunter.com/trends/strong-roots-air-bites.md)
- [Globally Inspired Protein Bites](https://www.trendhunter.com/trends/fy-bites.md)
