# Natural Organic Clothing Planet Earth Green Label By Chris Skleryk | Published 2007-01-11 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/planet-earth-green-lable-natural-organic-clothing References: [treehugger](http://www.treehugger.com/files/2007/01/planet_earth_gr.php) & [planetearthgreenlabel](http://planetearthgreenlabel.com/) Planet Earth - [Green Label](https://www.trendhunter.com/trends/green-on-me) 'natural, organic and sustainable' is a clothing line that is made of [hemp](https://www.trendhunter.com/trends/ecofrico), [organic cotton](https://www.trendhunter.com/trends/natura-collection), ramie, recycled polyester, linen, and wool. Based in Carlsbad, California their target market is guys in the surf, skate and snowboard scene, promoting consumers to help support the progressive development of a sustainable future. With "Green Awareness" gaining allot of momentum in our present day, the Green Label is just a stepping stone in terms of eco-friendly initiative for Planet Earth. As well as making mainstream competitors in the same market take a close look at what our future fashions will be "Made" of, as there is now a green option to consider for the next time their consumers want to buy some new clothes. ## Trend Insights (Trend Hunter) - Score: 5.2/10 - Popularity: 76% | Activity: 72% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) ## Key Themes ### Key Themes Behind This Trend - **Eco-friendly Clothing:** The development of eco-friendly clothing made from natural and sustainable materials presents opportunities for companies to capitalize on the growing demand for environmentally conscious products. - **Green Fashion:** The rise of 'Green Awareness' has created a demand for sustainable and ethical fashion, inspiring companies to adopt environmentally friendly practices in their production processes. - **Circular Fashion:** The concept of circular fashion, where clothes are designed for a closed-loop system to minimize waste, poses opportunities for innovative business models and sustainable product design. ### Where This Applies - **Textile Manufacturing:** Textile manufacturers could benefit from investing in sustainable and eco-friendly production processes to meet the growing consumer demand for environmentally conscious clothing. - **Fashion Retail:** Fashion retailers can benefit from offering and marketing sustainable and eco-friendly clothing lines to consumers who are increasingly choosing environmentally responsible purchasing options. - **Outdoor Sports Apparel:** Outdoor sports apparel companies can benefit from developing and marketing clothing lines made from natural and sustainable materials that appeal to consumers who value eco-friendliness and sustainability. ## Related on Trend Hunter - [Spring-Ready Outdoor Apparel](https://www.trendhunter.com/trends/performance-articles.md) - [Festive Eco-Friendly Apparel](https://www.trendhunter.com/trends/earthytweens.md) - [Sustainable Indian Streetwear Lines](https://www.trendhunter.com/trends/cloveify.md) - [Adventurer-Focused Sustainable Apparel](https://www.trendhunter.com/trends/deadbyrd-trademark-ecowear.md) - [Eco-Friendly Indian Fashion](https://www.trendhunter.com/trends/latin-quarters.md) - [Sustainable Dairy-Branded Apparel](https://www.trendhunter.com/trends/organic-valley-2.md) - [Organic Cotton Denim Capsules](https://www.trendhunter.com/trends/icon-denim-la.md) - [All-Season Merino Tees](https://www.trendhunter.com/trends/ethical-merino-tshirt-from-new-zealand.md) - [Sustainable Clothing Collections](https://www.trendhunter.com/trends/regeneration-nation.md)