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# Soft Pink Pizzeria Interiors
Child Studio's Create a Design-Friendly Identity for Humble Pizza

By Kalin Ned | Published 2019-06-03 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/pizzeria-interior
References: [dezeen](https://www.dezeen.com/2019/06/03/humble-pizza-london-pink-interiors-formica-child-studio/) & [childstudio.co](https://childstudio.co)

This pizzeria interior has an elevated aesthetic that truly sets it apart from its competitors. The name of the restaurant is [Humble Pizza](https://www.trendhunter.com/trends/ubloc-dog-shelter) and it specializes in the creation and curation of plant-based dishes. The business is located on King's Road which is "a boutique-lined street in London's affluent Chelsea neighborhood."

[Child Studio](https://www.trendhunter.com/trends/child-studio-1) was commissioned to create the pizzeria interior. The firm embraced the design-forward and classy location of the business and created a welcoming and colorful aesthetic. Inspired by "the workmen's cafes [...] which sprung up accross London in the 1950s," Child Studio's approach facilitates an enticing atmosphere that offers a contemporary twist on the Formica cafe.

Embracing historic value within the narrative of this pizzeria interior is a great way to bring in curious and design-driven clientele.

## Trend Insights (Trend Hunter)

- Score: 5.8/10
- Popularity: 89% | Activity: 76% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Gen Alpha, Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### What Makes This Trend Stand Out

- **Elevated Aesthetic:** Opportunity for businesses to create unique and visually appealing environments that stand out from competitors.
- **Plant-based Cuisine:** Potential for businesses to specialize in plant-based dishes and cater to an increasing demand for vegetarian and vegan options.
- **Design-forward Atmosphere:** Possibility for businesses to create welcoming and aesthetically pleasing spaces that attract design-conscious clientele.

### Sectors Adopting This

- **Hospitality:** Hospitality businesses can leverage an elevated aesthetic and design-forward atmosphere to enhance the customer experience.
- **Restaurant:** Restaurants can tap into the growing demand for plant-based cuisine by offering specialized menus catering to vegetarian and vegan customers.
- **Interior Design:** Interior design firms have the opportunity to create unique and visually appealing spaces for businesses, such as pizzerias, that want to differentiate themselves from competitors.

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