# Oddly Placed Pizza Photography These Pizza Pictures are Unusual Yet Deliciously Tempting By Jennifer Paul | Published 2014-04-03 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/pizza-pictures References: [mashable](http://mashable.com/2014/04/01/pizza-instagram-photography/) & [instagram](http://instagram.com/jonpauldouglass) These pizza pictures are undeniably going to make you hungry for a slice. As a pizza lover, I can honestly say this man is a genius. Just when you think Instagramming pictures of food was becoming overwhelming, Jonpaul Douglass takes it to a whole new level, with pizza of course. Jonpaul Douglass is a commercial photographer who decided to place pizzas in unexpected and unusual locations just for fun. The photo series is named #pizzainthewild and it started about five months ago when a random [pizza-themed graffiti](https://www.trendhunter.com/trends/dish-pics) tag caught the photographers eye. Douglass took a few [pepperoni pies](https://www.trendhunter.com/trends/triple-pepperoni-pizza) and decided to get to work. Douglass told Mashable that "I vowed to use my photography skills to create a series of these urban pizzas in the wild." His pizza of choice was a box of cheesy [Little Caesars](https://www.trendhunter.com/trends/gourmet-pepperoni-pizzas). ## Trend Insights (Trend Hunter) - Score: 4.2/10 - Popularity: 79% | Activity: 40% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Food Photography:** Disruptive innovation opportunity: Exploring unique and creative ways to capture and present food in photographs, such as placing pizzas in unexpected environments. - **Creative Branding:** Disruptive innovation opportunity: Using unconventional marketing strategies, like guerrilla-style pizza placements, to generate buzz and engage with consumers. - **Social Media Marketing:** Disruptive innovation opportunity: Leveraging platforms like Instagram to showcase visually striking and shareable pizza photos, creating a brand identity and attracting a dedicated online following. ### Who This Affects Most - **Food and Beverage:** Disruptive innovation opportunity: Incorporating creative and visually appealing food presentation techniques, inspired by pizza photography, to enhance consumer experience and drive customer engagement. - **Advertising and Marketing:** Disruptive innovation opportunity: Employing unconventional and attention-grabbing tactics, such as placing products in unusual settings, to captivate audiences and convey brand messages. - **Social Media and Digital Marketing:** Disruptive innovation opportunity: Developing distinctive and visually captivating social media content, inspired by pizza photography, to attract and retain online audiences, ultimately driving brand awareness and customer loyalty. ## Related on Trend Hunter - [Frozen Pizza-Centered Campaigns](https://www.trendhunter.com/trends/frozen-pizza-publicist.md) - [Pizza-Themed Music Videos](https://www.trendhunter.com/trends/lucha-little.md) - [Ranch-Topped Pickle Pizzas](https://www.trendhunter.com/trends/stoners-pizza-joint-pickle-pizza.md) - [Pizza Craving Campaigns](https://www.trendhunter.com/trends/emergency-pizza.md) - [Divisive Frozen Pizzas](https://www.trendhunter.com/trends/pineapple-pickle-pizza.md) - [Sensual Pizza Campaigns](https://www.trendhunter.com/trends/bare-naked-pizza.md) - [Pizza-Themed Spas](https://www.trendhunter.com/trends/pizza-spa.md) - [All-Natural Pizza Vodkas](https://www.trendhunter.com/trends/pizza-vodka.md) - [Pizza Jewelry Collabs](https://www.trendhunter.com/trends/wanderlust-co-x-rubirosa.md)