# Suited Cardboard Cartons This Pizza Packaging Concept References the Recipe's Master By Amelia Roblin | Published 2014-02-14 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/pizza-packaging-concept References: [packagingoftheworld](http://www.packagingoftheworld.com/2014/02/pizza-packaging-concept.html) & [behance.net](https://www.behance.net/gallery/pizza-packaging-concept/14498347) This endearing pizza packaging concept underlines the fact that the chef makes the difference between a bland Italian flatbread and a truly delectable recipe. Ingredients do matter, but a well-trained and intuitive cook can make a mouthwatering masterpiece out of even the most basic foods. With this in mind, Vlachopoulos Fotis worked to design a [pizza box](https://www.trendhunter.com/trends/reszames) that would embody the importance of this fact. The corrugated paper material was folded into the standard squared and flat carton and it was mostly un-inked to keep the look simple. Open the container up and turn it over and you'll see that a continuous drawing has been done over both large surfaces and the sides. This pizza packaging concept features a cartoon portrait of the culinary expert, complete with his chef's hat. ## Trend Insights (Trend Hunter) - Score: 4.9/10 - Popularity: 78% | Activity: 62% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha, Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What Makes This Trend Stand Out - **Personalized Food Packaging:** Food packaging designs that showcase the chef or cooking process to add a personal touch. - **Eco-friendly Packaging:** Corrugated paper packaging that is mostly un-inked is an eco-friendly solution. - **Interactive Packaging:** Packaging that features designs that encourage interaction and engagement with the product. ### Sectors Adopting This - **Food and Beverage:** Food and beverage companies can use this packaging concept to showcase the chef and cooking process to add a personal touch to their products. - **Paper and Packaging:** The trend for eco-friendly packaging provides a great opportunity for the paper and packaging industry to develop more sustainable solutions. - **Marketing and Advertising:** Companies can use interactive packaging designs to create engaging marketing and advertising campaigns for their products. ## Related on Trend Hunter - [Transformative Pizza Box Tables](https://www.trendhunter.com/trends/the-moving-box-table.md) - [Lockable Pizza Boxes](https://www.trendhunter.com/trends/lockable-pizza-boxes.md) - [Casual Pizzeria Marketing](https://www.trendhunter.com/trends/uk-pizza-chain.md) - [Corrugated Cheese Packaging](https://www.trendhunter.com/trends/boxway.md) - [Convenient Cherry Tomato Boxes](https://www.trendhunter.com/trends/special-edition-cherry-tomato.md) - [Pop-Up Pizza Box Tables](https://www.trendhunter.com/trends/moving-box-table.md) - [Cardboard-Resembling Illusion Cakes](https://www.trendhunter.com/trends/cardboard-cake.md) - [Creativity-Focused Pizza Kits](https://www.trendhunter.com/trends/masterpiecezas.md) - [Striking E-Commerce Packaging](https://www.trendhunter.com/trends/maksim-arbuzov.md)