# Plant-Based QSR Pizzas The New Pizza Hut Vegan Pizza is Available in the UK By Michael Hemsworth | Published 2017-12-01 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/pizza-hut-vegan-pizza References: [foodbeast](https://www.foodbeast.com/news/pizza-hut-adds-vegan-pizzas/) & [pizzahut](http://pizzahut.co.uk) The number of consumers who are on specialty diets is only increasing, so the new [Pizza Hut](https://www.trendhunter.com/trends/vegetarian-sausage) Vegan Pizza has been introduced in the UK to offer a different option for fans of the brand to try out. The pizza is made with [Violife vegan cheese](https://www.trendhunter.com/trends/new-vegan-pizza-recipe) and topped with a variety of veggies to ensure that it's a satisfying option to pick up when craving a little bit of comfort food. The vegan pizza offers an option for vegan consumers to pick up when heading into the fast food establishment and also comes as a way for longtime customers to try something new that they might not have been exposed to. The Pizza Hut Vegan Pizza comes as the latest release in the [QSR market](https://www.trendhunter.com/trends/burger-king-uk-campaign) that speaks to consumers who don't consume animal products. ## Trend Insights (Trend Hunter) - Score: 2.8/10 - Popularity: 35% | Activity: 41% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What Makes This Trend Stand Out - **Specialty Diet Menu Items:** More QSR restaurants are offering plant-based menu items to cater to the increasing number of consumers on specialty diets. - **Vegan Fast Food:** The rise of vegan fast food options presents opportunities for QSR establishments to tap into a growing market of consumers looking for plant-based alternatives. - **Alternative Cheese Options:** Restaurants are exploring the use of alternative cheese options, such as vegan cheese, to cater to plant-based consumers and expand their menu offerings. ### Sectors Adopting This - **Fast Food:** Fast food establishments have an opportunity to tap into the growing plant-based market by offering specialty menu items for consumers on a plant-based diet. - **Food Service:** Food service companies can expand their offerings by exploring the use of alternative cheese options and plant-based options for consumers on specialty diets. - **Grocery Retail:** Grocery retail companies can capitalize on the growing demand for plant-based products by offering a wider variety of vegan cheese and plant-based pizza options for home consumption. ## Related on Trend Hunter - [Authentically Inspired Plant-Based Pizzas](https://www.trendhunter.com/trends/vegana-pizza.md) - [Accessible Vegan-Friendly Pizzas](https://www.trendhunter.com/trends/papa-johns-and-la-vie.md) - [Limited-Edition Vegan BBQ Pizzas](https://www.trendhunter.com/trends/vegan-bbq-chicken-pizza.md) - [Satisfying Meat-Free Pizza Menus](https://www.trendhunter.com/trends/toppers-pizza-vegan-pizzas.md) - [Vegetarian Sausage Pizzas](https://www.trendhunter.com/trends/vegetarian-sausage.md) - [Stuffed Crust Vegan Pizzas](https://www.trendhunter.com/trends/chicago-town-frozen-pizzas.md) - [Plant-Based Hawaiian Pizzas](https://www.trendhunter.com/trends/hawaiian-vegan-pizza.md) - [Ready-to-Eat Vegan Pizzas](https://www.trendhunter.com/trends/dr-oetker-1.md) - [Meatless Deep Dish Pizzas](https://www.trendhunter.com/trends/meatless-deep-dish-pizza.md)