# Caroling Pizza Delivery Ads This Pizza Hut Holiday Ad Had Choirs Serenading Unsuspecting Families By Christopher Magsambol | Published 2015-12-06 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/pizza-hut-holiday References: [adweek](http://www.adweek.com/adfreak/pizza-hut-surprises-families-truly-crazy-holiday-deliveries-its-triple-treat-box-168399) & [youtube](https://www.youtube.com/watch?v=EtaETOfIegA&feature=youtu.be) This elaborate [Pizza Hut](https://www.trendhunter.com/trends/pizza-hut-8) holiday ad documented unsuspecting families who were rewarded with a free concert. A [caroling delivery person](https://www.trendhunter.com/trends/uber-courier-carolers) was slowly accompanied by choirs, marching bands and pyrotechnics displays. The commercial aims to promote Pizza Hut's new Triple Treat Box, which is only available for a limited time. As each person answered their door to pay, a sole caroler slowly grew to include more singers, band members, ultimately resulting in an extravagant production. Each family member stared in awe as they were given a mini concert for simply ordering a pizza. This Pizza hut holiday ad, among many this holiday season, seeks to connect with consumers through authentic marketing campaigns. Rather than traditional family re-enactments, brands have opted to stage thoughtful publicity stunts to make genuine and long-lasting relationships with consumers. ## Trend Insights (Trend Hunter) - Score: 4.2/10 - Popularity: 62% | Activity: 56% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Publicity Stunts](https://www.trendhunter.com/publicitystunts) ## Key Themes ### What's Driving This Trend - **Authentic Marketing Campaigns:** Creating genuine and long-lasting relationships with consumers through thoughtful publicity stunts. - **Surprise and Delight Advertising:** Rewarding customers with unexpected experiences to promote products and services. - **Limited Time Offer Promotions:** Creating urgency and exclusivity with time-limited promotions. ### Who This Affects Most - **Fast Food Industry:** Opportunities for fast food chains to connect with customers through innovative marketing strategies. - **Entertainment Industry:** Collaborating with brands to create memorable and surprising experiences for consumers. - **Advertising Industry:** Developing creative and attention-grabbing campaigns that stand out in a crowded marketplace. ## Related on Trend Hunter - [Fesitve Holiday Pizza Bundles](https://www.trendhunter.com/trends/pizza-hut-8.md) - [Pizza-Themed Gift Shops](https://www.trendhunter.com/trends/holiday-hut-shop.md) - [Delivery Driver-Centric Pizza Ads](https://www.trendhunter.com/trends/pizza-huts-new-commercial.md) - [Extensive Seasonal Pizzeria Menus](https://www.trendhunter.com/trends/festive-pizza-menu.md) - [Stylish Sweater Pizza Products](https://www.trendhunter.com/trends/pizza-hut-9.md) - [Festive Shoppable Choirs](https://www.trendhunter.com/trends/shoppable-choir.md) - [Hong Kong Pizza Popups](https://www.trendhunter.com/trends/pop-up-pizza-hut.md) - [Pizza-Gifting Doormats](https://www.trendhunter.com/trends/reverse-delivery.md) - [Singing Frozen Food Packaging](https://www.trendhunter.com/trends/singing-packaging.md)