# Organic Pizza Concepts WILD is a Socially Conscious Pizza Shop Focusing on Health and Environment By Vasiliki Marapas | Published 2014-10-27 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/pizza-concept References: [eatdrinkwild](http://eatdrinkwild.com/about-us/) & [mikiagrawal](http://www.mikiagrawal.com/) WILD is a [farm-to-table pizza](https://www.trendhunter.com/trends/dominos-menu-items) concept that invites diners to "feast with confidence." The alternative concept was born after creator Miki Agrawal was forced to give up her favorite comfort food -- pizza -- due to an intolerance to hormones and additives found in mass-produced foods. Agrawal wants to make pizza better for you. The offerings at WILD include [gluten-free, organic sauces and flours](https://www.trendhunter.com/trends/miltons-pizzas), along meats and cheese that are free from hormones. The pizza shop is dedicated to reducing its carbon footprint to the smallest possible size, nourishing the environment as well as the body, with organic, ethically-produced food. This is not Agrawal's first socially conscious business venture; the serial entrepreneur is also involved with SUPER SPROUTZ and THINX. ## Trend Insights (Trend Hunter) - Score: 0.6/10 - Popularity: 4% | Activity: 5% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### What's Driving This Trend - **Farm-to-table Dining:** Creating socially conscious dining experiences that prioritize health, sustainability, and organic food sources. - **Gluten-free and Organic:** Meeting the growing demand for specialty diets by offering gluten-free options and organic ingredients. - **Sustainable Food Practices:** Emphasizing ethical sourcing, reducing carbon footprints, and supporting organic, ethically-produced food. ### Who This Affects Most - **Food and Beverage:** Opportunities for innovative restaurants, food trucks, and delivery services to offer farm-to-table and specialty diet options. - **Organic Food:** Expanding the market for organic ingredients, sauces, and flours, both in retail and wholesale. - **Sustainability:** Creating eco-friendly practices in the food industry, including reducing waste and supporting ethically-sourced ingredients. ## Related on Trend Hunter - [Plant-Based Artisan Pizzas](https://www.trendhunter.com/trends/artisan-pizzas.md) - [Nature-Connected Lifestyle Campaigns](https://www.trendhunter.com/trends/go-wild.md) - [Artisanal Gluten-Free Deliveries](https://www.trendhunter.com/trends/wildgrain.md) - [High-Protein Frozen Pizzas](https://www.trendhunter.com/trends/stonebaked-pizzas.md) - [Ancient Organic Superfood Pizzas](https://www.trendhunter.com/trends/loopini.md) - [Pizza-Focused Climate Campaigns](https://www.trendhunter.com/trends/pizza-futures.md) - [Delicious Tomato Veggie Pizzas](https://www.trendhunter.com/trends/tomato-veggie-pizza.md) - [Personal-Sized Plant-Based Pizzas](https://www.trendhunter.com/trends/plantbased-pizzas1.md) - [Plant-Based Pizza Pop-Ups](https://www.trendhunter.com/trends/slice-club.md)