# Candy-Paired Pizzas Blaze Pizza and Candy are Coming Together for Safe Trick-or-Treating By Laura McQuarrie | Published 2020-10-15 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/pizza-and-candy References: [prnewswire](https://www.prnewswire.com/news-releases/crunch-bar-and-blaze-pizza-team-up-to-make-this-halloween-a-little-sweeter-301152153.html) & [ferrerousa](http://www.ferrerousa.com/) This season, many families are exploring alternatives to trick-or-treating and brands are stepping up to give people a safe way to get a taste of the candies they crave most—thanks to combinations like [Blaze Pizza](https://www.trendhunter.com/trends/blaze-pizza-cinnamon-bread) and candy. At 4PM on October 31st, Blaze Pizza will be treating those who come to a curbside location or a pizza pick-up station and say "Trick or Treat" with a free, full-sized [CRUNCH](https://www.trendhunter.com/trends/candy-bar-inspired-cupcake) bar. This pairing of pizza and candy is being touted as a [sweet and salty treat](https://www.trendhunter.com/trends/auntie-annes-and-cinnabon-costumes), and Blaze Pizza will be offering hundreds of CRUNCH bars while supplies last. To support safe pick-up experiences, employees will be following new protocols, guidelines and social distancing rules so that people can still experience the sweetness of the Halloween season. Image Credit: Ferrero, Blaze Pizza ## Trend Insights (Trend Hunter) - Score: 2.5/10 - Popularity: 32% | Activity: 35% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Alternative Trick-or-treating:** Disruptive innovation opportunity: Explore new ways to provide safe and enjoyable trick-or-treating experiences that incorporate brand partnerships. - **Food and Candy Pairing:** Disruptive innovation opportunity: Create unique and unexpected flavor combinations by pairing traditional foods with unconventional candy choices. - **Enhanced Pick-up Protocols:** Disruptive innovation opportunity: Develop innovative protocols and guidelines for safe and contactless pick-up experiences in the food industry. ### Who This Affects Most - **Food Delivery and Restaurants:** Disruptive innovation opportunity: Collaborate with candy brands to offer exclusive promotions and creative menu options for a unique dining experience. - **Confectionery:** Disruptive innovation opportunity: Partner with food establishments to create limited-edition candy products or promotions tied to specific events or holidays. - **Event Planning and Safety:** Disruptive innovation opportunity: Develop comprehensive safety guidelines and protocols for events and celebrations to ensure a safe and enjoyable experience for attendees. ## Related on Trend Hunter - [Candy Bar Pizzeria Desserts](https://www.trendhunter.com/trends/twix-papa-bites.md) - [Jack-o’-lantern Pizzas](https://www.trendhunter.com/trends/jackolantern-pizza.md) - [Trick-or-Treating QSR Offers](https://www.trendhunter.com/trends/kids-pack.md) - [Hand-Stretched Pizzeria Treats](https://www.trendhunter.com/trends/blaze-pizza-cinnamon-bread.md) - [Halloween-Themed QSR Shakes](https://www.trendhunter.com/trends/sonic-trick-or-treat-blasts.md) - [Halloween-Ready Snack Bars](https://www.trendhunter.com/trends/halloween-mini-bars.md) - [Blended QSR Halloween Treats](https://www.trendhunter.com/trends/trick-n-treat-mcflurry.md) - [Halloween Food-Delivery Campaigns](https://www.trendhunter.com/trends/grubhub-halloween.md) - [Candy Refill Pop-Ups](https://www.trendhunter.com/trends/mms-rescue-booths.md)