# Age-Inclusive Sustainable Skincare Pivot Skincare is Made in Small Batches for All Generations By Elena Rahman | Published 2021-10-25 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/pivot-skincare References: [pivotskincare](https://www.pivotskincare.com/) Pivot Skincare is a Toronto-based brand that targets all generations. The sustainable brand uses [plant-based ingredients](https://www.trendhunter.com/trends/suppuru) to carefully create a [balanced skincare routine](https://www.trendhunter.com/trends/veriphy-skincare). Founded by Cindy Berg and her three daughters Emily, Sophie, and Emma, Pivot Skincare uses ethically sourced formulas. The female and family-owned company incorporate ingredients from local and environmentally friendly vendors. Some featured products include the Plant-Based Nourishing Oil, made with Jojoba, lavender, rose geranium, and frankincense oils. The skincare brand also offers the [Plant-Based Nourishing Body Oil](https://www.trendhunter.com/trends/hybrid-body-care-brand) that absorbs into the skin for a soft and supple finish. Eco-conscious customers can opt for the Ulitmate Pivot Bundle, which includes the Face Oil, Body Oil, a Gua Sha, and a stylish Tote Bag to keep your skincare goodies together. Image Credit: Pivot Skincare ## Trend Insights (Trend Hunter) - Score: 4.0/10 - Popularity: 44% | Activity: 65% | Freshness: 10% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) ## Key Themes ### What Makes This Trend Stand Out - **Age-inclusive Skincare:** The trend of using skincare products that cater to all generations. - **Sustainable Skincare:** The trend of prioritizing skincare products made with ethically sourced and plant-based ingredients. - **Small Batch Skincare:** The trend of producing skincare products in small batches for a more personalized touch. ### Sectors Adopting This - **Personal Care Industry:** This industry has the opportunity to innovate new products that cater to all generations with sustainable and locally sourced ingredients. - **Eco-friendly Industry:** This industry has the opportunity to tap into the sustainable skincare trend by producing and sourcing environmentally friendly and plant-based materials. - **Family-owned Business Industry:** This industry has the opportunity to innovate small-batch, locally-sourced skincare products that cater to multiple generations. ## Related on Trend Hunter - [Sustainably Minded Skincare](https://www.trendhunter.com/trends/iluminar-skin.md) - [Vibrant Plant-Based Skincare Lines](https://www.trendhunter.com/trends/plantbased-skincare1.md) - [Small-Batch Skincare Brands](https://www.trendhunter.com/trends/collage-skincare.md) - [Inclusive Age-Appropriate Skincare](https://www.trendhunter.com/trends/pour-tous.md) - [Holistic Summer Beauty Rituals](https://www.trendhunter.com/trends/seasonal-skincare1.md) - [Problem-Solving Youth Skincare](https://www.trendhunter.com/trends/epic-skincare.md) - [Scientist-Founded Skincare Brands](https://www.trendhunter.com/trends/pareva-beauty.md) - [Refillable Plant-Powered Skincare](https://www.trendhunter.com/trends/folie.md) - [Breakthrough Botanical Skincare](https://www.trendhunter.com/trends/purdori.md)