# Pistachio-Infused Coffee Lattes Starbucks Has Re-Released Its Pistachio Latte for Winter 2022 By Colin Smith | Published 2022-01-07 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/pistachio-latte References: [brandeating](https://www.brandeating.com/2022/01/pistachio-latte-returns-to-starbucks-to-kick-off-2022.html) & [starbucks](http://www.starbucks.com/?a)  The coffee chain renowned for its personalization and specialty lattes, Starbucks, has announced that its fan-favorite [Pistachio](https://www.trendhunter.com/trends/hteao-pistachio) Latte is returning for the start of 2022. This latte features the same high-quality coffee base used in other Starbucks drinks, however, it features a variety of flavorful ingredients such as pistachio sauce, salted brown butter, and steamed milk. The beverage will cost roughly $5 for a 'Grande' which is [Starbucks'](https://www.trendhunter.com/trends/pistachio-cream-cold-brews) medium size, placing it at a comparable price to the brand's other seasonal lattes. The Starbucks Pistachio Latte is available as a hot latte, an iced latte, and a frappuccino form, which account for a variety of consumer preferences. This latte, while it does contain a sauce made with real pistachios, does not contain any ground pistachio or small pistachio chunks as some nut-based lattes do. Image Credit: Starbucks ## Trend Insights (Trend Hunter) - Score: 2.3/10 - Popularity: 11% | Activity: 46% | Freshness: 11% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Key Themes Behind This Trend - **Pistachio Flavor Trend:** The popularity of pistachio-flavored beverages suggests a disruptive innovation opportunity for food and beverage companies to explore adding this unique flavor to their product lines. - **Customized Latte Trend:** The success of Starbucks' customizable and specialty latte offerings highlights an opportunity for other coffee chains and independent cafes to introduce more personalized beverage options for consumers. - **Nostalgic Beverage Trend:** The release of the fan-favorite Pistachio Latte taps into the nostalgic beverage trend, which presents an opportunity for other brands to tap into consumer desire for classic flavors and drinks with a modern twist. ### Where This Applies - **Food and Beverage Industry:** The pistachio flavor trend and the success of Starbucks' personalized beverage options suggest an opportunity for increased innovation in the food and beverage industry. - **Coffee Shop Industry:** The popularity of Starbucks' customized latte offerings suggests an opportunity for other coffee shops to differentiate their offerings and attract new customers by introducing unique and personalized beverage options. - **Seasonal Beverage Industry:** The release of seasonal beverages like the Pistachio Latte presents an opportunity for companies in the beverage industry to capitalize on the consumer demand for unique and limited-time offerings. ## Related on Trend Hunter - [Pistachio-Flavored Cafe Drinks](https://www.trendhunter.com/trends/pistachio-velvet-latte.md) - [Pistachio Cream Cold Brews](https://www.trendhunter.com/trends/pistachio-cream-cold-brews.md) - [Pistachio Matcha Tea Lattes](https://www.trendhunter.com/trends/matcha-crushed-pistachio-milk-tea-latte.md) - [Festive Winter Drinks](https://www.trendhunter.com/trends/pistachio-cream-cold-brew.md) - [Pistachio-Packed Cafe Menus](https://www.trendhunter.com/trends/hteao-pistachio.md) - [Nutty Valentine's Hot Chocolates](https://www.trendhunter.com/trends/pistachio-hot-chocolate.md) - [Pistachio-Themed Coffee Lineups](https://www.trendhunter.com/trends/pistachio-lineup.md) - [Iced Pistachio Coffees](https://www.trendhunter.com/trends/nespresso-is-a-pistachio-vanilla-flavour-over-ice.md) - [Festive Pistachio Frappuccinos](https://www.trendhunter.com/trends/melty-white-pistachio-frappuccino.md)