# Unusual Pirate Branding This Super Cool Visual Branding Identity is Fun and Unexpected By Farida Helmy | Published 2014-08-10 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/pirateinspired-branding References: [inspirationhut.net](http://inspirationhut.net/inspiration/pirate-inspired-branding-project-office/) & [visitoffice](http://visitoffice.com/work/detail/826-Valencia//) If you have always been fascinated by the sea and sea-faring folk, you will absolutely love this pirate-inspired branding project. Designed by creative studio Office for 826 Valencia Pirate Supply Store, this pirate-inspired branding project included everything from branding to a new visual identity to super cool [packaging designs](https://www.trendhunter.com/trends/first-harvest-green-tea). Office did a great job for the nonprofit tutoring center for youth -- which is also San Francisco’s only [pirate supply store](https://www.trendhunter.com/trends/sea-containers). “Office has produced some of the most ravishing and funny buccaneer supplies yet known to man,” says Dave Eggers, 826 Valencia founder. The creative firm gave the store a wildly imaginative makeover that give its proceeds to support the 826 mission. So if you are looking for some Peg Leg Oil, Captain Blackbeard’s Beard Extensions and a [Treasure Shining Kit](https://www.trendhunter.com/trends/redesigned-retail-packaging), you know where to look now. ## Trend Insights (Trend Hunter) - Score: 3.7/10 - Popularity: 53% | Activity: 49% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### Key Themes Behind This Trend - **Pirate-inspired Branding:** Opportunity to create fun and unexpected visual identities for brands in various industries. - **Imaginative Makeovers:** Potential for creative firms to revamp the visual identity and branding of existing businesses, adding a touch of whimsy and uniqueness. - **Nonprofit Branding:** Opportunity for creative agencies to develop branding strategies for nonprofit organizations, creating a distinct visual identity that supports their mission. ### Where This Applies - **Retail:** Disruptive innovation opportunity to create unique and engaging packaging designs that enhance the customer experience. - **Education:** Opportunity for creative agencies to develop visual identities for tutoring centers and educational organizations, incorporating elements that appeal to their target audience. - **Nonprofit:** Disruptive innovation opportunity to rethink branding strategies for nonprofit stores and organizations, creating visual identities that attract attention and increase awareness of their cause. ## Related on Trend Hunter - [Pirate-Inspired Business Ads](https://www.trendhunter.com/trends/run-a-tighter-ship.md) - [High-Concept Brand Campaigns](https://www.trendhunter.com/trends/legitimate-you.md) - [Playful Coffee Packaging](https://www.trendhunter.com/trends/sunday-coffee-project.md) - [Halloween-Themed Rum Branding](https://www.trendhunter.com/trends/dead-mans-fingers-spiced-rum.md) - [Vibrant Spanish Meat Packaging](https://www.trendhunter.com/trends/onmi-design.md) - [Artist-Designed Collectible Dining Sets](https://www.trendhunter.com/trends/killer-napkins.md) - [Interactive Toothpaste Packaging](https://www.trendhunter.com/trends/bluemarlin.md) - [Inclusive Skincare Branding](https://www.trendhunter.com/trends/featforskin.md) - [Artistic Rum Series](https://www.trendhunter.com/trends/artists-of-the-abyss.md)