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# Pink-Haired Fashion Ads
The Latest Chanel Fall Eyewear Campaign Stars Model Charlotte Free

By Meghan Young | Published 2014-09-16 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/pinkhaired-fashion
References: [fashiongonerogue](http://www.fashiongonerogue.com/charlotte-free-pink-hair-chanel-fall-2014-eyewear-campaign/) & [chanel](http://www.chanel.com/)

When it comes to pink-haired fashion, the [Chanel](https://www.trendhunter.com/trends/chanel-winter-tale) Fall 2014 Eyewear campaign has it down pat. Playful and dreamy in a way that still manages to be chic and sophisticated, there is no suggestion of urban grunge here. Instead, femininity exudes throughout the pink-haired fashion ad, showing women that it is possible to dye one's hair a fun color without sacrificing too much professionalism.

Starring model Charlotte Free, the [pink-haired fashion ad campaign](https://www.trendhunter.com/trends/bouquet-collection-1) was shot by iconic designer and photographer Karl Lagerfeld. Captured in studio, the pink-hair is complemented by a matching pink outfit. Someone, the pale pink frames featured in the Chanel Fall 2014 ad campaign still manages to stand out beautifully. Since [monochromatic fashion looks](https://www.trendhunter.com/trends/longchamps-le-pliage-xtra) are all the rage right now, that should come as no real surprise.

## Trend Insights (Trend Hunter)

- Score: 5.1/10
- Popularity: 88% | Activity: 58% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### Why This Trend Is Growing

- **Pink-haired Fashion:** Disruptive innovation opportunity: Incorporating non-traditional hair colors in fashion campaigns to appeal to a younger, more daring audience.
- **Monochromatic Fashion:** Disruptive innovation opportunity: Creating fashion campaigns that focus on monochromatic looks to cater to current fashion trends.
- **Playful Chic:** Disruptive innovation opportunity: Designing fashion ads that combine playful and dreamy elements with sophistication to attract modern, fashion-forward consumers.

### Industries Being Reshaped

- **Fashion:** Disruptive innovation opportunity: Introducing unconventional trends and hair colors in fashion campaigns to break traditional beauty standards.
- **Eyewear:** Disruptive innovation opportunity: Collaborating with fashion brands to promote trendy eyewear designs that match bold, non-traditional hair colors.
- **Photography:** Disruptive innovation opportunity: Experimenting with innovative photography techniques to capture the essence of playful, chic fashion campaigns.

## Related on Trend Hunter

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- [Pink-Themed Handbag Collections](https://www.trendhunter.com/trends/longchamps-le-pliage-xtra.md)
- [Floral High-End Makeup Capsules](https://www.trendhunter.com/trends/camlia-futura.md)
- [Expressive Haircare Campaigns](https://www.trendhunter.com/trends/play-in-color.md)
