# Reduced-Fat Cookie Crumb Desserts Pinkberry Debuted Cookies and Cream Reduced-Fat Milk Ice Cream By Katherine Pendrill | Published 2020-01-09 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/pinkberry References: [chewboom](https://www.chewboom.com/2020/01/09/pinkberry-introduces-new-pinkbees-cookies-and-cream-reduced-fat-milk-ice-cream/) & [prnewswire](https://www.prnewswire.com/news-releases/ring-in-2020-with-pinkbees-cookies-and-cream-reduced-fat-milk-ice-cream-300980993.html) For those enjoy ice-cold treats all year long, [Pinkberry](https://www.trendhunter.com/trends/strawberry-shortcake-frozen-yogurt) has just introduced new Pinkbee’s Cookies And Cream Reduced-Fat Milk Ice Cream. Pinkberry is allowing customers to order the new Cookies And Cream Reduced-Fat Milk Ice Cream flavor on its own, or as part of a dressed-up combo with real cookies and cream crumbles and a generous dollop of whipped cream. As [Kahala Brands'](https://www.trendhunter.com/trends/yuzu-meringue) senior director of marketing Melissa Hubbell explains, "Pinkberry is ready to begin the decade on a sweet but nostalgic note. The new Pinkbee's Cookies and Cream flavor is just like the childhood classic only elevated!" The new Pinkbee’s Cookies And Cream Reduced-Fat Milk Ice Cream can be found at participating Pinkberry locations now through March 12, 2020. Image Credit: *Pinkberry.* ## Trend Insights (Trend Hunter) - Score: 2.0/10 - Popularity: 16% | Activity: 34% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Reduced-fat Milk Ice Cream:** Opportunity for developing innovative flavors and textures in reduced-fat milk ice cream products. - **Combo Desserts:** Potential for creating unique dessert combinations with reduced-fat milk ice cream and other toppings. - **Nostalgic Flavors:** Market demand for nostalgic flavors like cookies and cream in reduced-fat milk ice cream. ### Industries Being Reshaped - **Ice Cream Industry:** Opportunity for ice cream manufacturers to create and market reduced-fat milk ice cream flavors. - **Dessert Industry:** Potential for dessert shops to incorporate reduced-fat milk ice cream into their menu offerings. - **Frozen Treats Industry:** Market potential for frozen treats companies to tap into the reduced-fat milk ice cream trend. ## Related on Trend Hunter - [Autumnal Frozen Yogurt Flavors](https://www.trendhunter.com/trends/salted-caramel-cookie-frozen-yogurt.md) - [Strawberry Shortcake Frozen Yogurts](https://www.trendhunter.com/trends/strawberry-shortcake-frozen-yogurt.md) - [Coffee-Inspired Frozen Yogurts](https://www.trendhunter.com/trends/pinkberry-white-mocha.md) - [Liqueur-Inspired Frozen Yogurts](https://www.trendhunter.com/trends/limoncello-frozen-yogurt.md) - [Limited-Time Yuzu-Flavored Frozen Yogurt](https://www.trendhunter.com/trends/yuzu-meringue.md) - [Floral Frozen Yogurt Experiences](https://www.trendhunter.com/trends/blueberry-lavender.md) - [Peachy Frozen Yogurts](https://www.trendhunter.com/trends/white-peach-frozen-yogurt.md) - [Doll-Themed Frozen Yogurts](https://www.trendhunter.com/trends/barbie-land-berry-pink.md) - [Frozen Low-Sugar Protein Desserts](https://www.trendhunter.com/trends/protein-pints-flavor.md)