# The Return of Pink 10 Pink Products for Breast Cancer By Cowbag | Published 2008-10-12 | Social Good Source: Trend Hunter, https://www.trendhunter.com/trends/pink-october-unofficial-very-pink-ways-to-suppoprt-breast-cancer-charities References: [msnbc.msn](http://www.msnbc.msn.com/id/15051954/page/2/) October is National Breast Cancer Awareness Month, which aims to raise awareness of breast cancer and support [breast cancer-related organizations](https://www.trendhunter.com/trends/united-breast-cancer-foundations). Virtually every company has pink products to show their support from tweezers to [Visa](https://www.trendhunter.com/trends/accessible-cards-code) cards, kettles and even mobile phones. Here are 10 other [pink items](https://www.trendhunter.com/trends/olaeda-hopeful-heart-bracelet-for-breast-cancer-awareness) to show your support for breast cancer--even if they aren't officially endorsed by breast cancer organizations. **Implications** - Many organizations are looking to companies to come up with products related to their cause as an effort to raise awareness. Not only do consumers receive a unique product designed for a special occasion, they're also donating to charities who serve a greater good. Businesses also benefit as they gain positive brand recognition. ## Trend Insights (Trend Hunter) - Score: 1.7/10 - Popularity: 42% | Activity: 1% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Gen Alpha, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Social Good](https://www.trendhunter.com/socialgood) > [Activism](https://www.trendhunter.com/activism) ## Key Themes ### Why This Trend Is Growing - **Breast Cancer Awareness Products:** Companies can generate unique and useful pink products that can support breast cancer-related organizations and increase brand recognition. - **Cause-related Marketing:** Organizations can utilize cause-related marketing by creating products that align with a social cause and donate a portion of the proceeds towards the cause. - **Corporate Social Responsibility:** Companies can exhibit corporate social responsibility by creating cause-related products that support a social cause and donate a portion of the profits towards it. ### Industries Being Reshaped - **Consumer Goods:** Companies in the consumer goods industry can create pink products that support breast cancer awareness and donate a portion of the profits towards related charities. - **Telecommunications:** Mobile phone companies can release limited edition pink phones that support breast cancer awareness and donate a portion of the profits towards related charities. - **Financial Services:** Credit card companies can create pink credit cards that support breast cancer awareness and donate a portion of the profits towards related charities as part of their corporate social responsibility initiatives. ## Related on Trend Hunter - [Cancer Awareness CPG Packaging](https://www.trendhunter.com/trends/unilever-pink-packaging.md) - [Breast Cancer Awareness-Focused Mascaras](https://www.trendhunter.com/trends/thrive-causemetics1.md) - [Pink-Accented Bakery Packaging](https://www.trendhunter.com/trends/toufayan-bakeries1.md) - [Cancer Awareness Bakery Branding](https://www.trendhunter.com/trends/toufayan-bakeries.md) - [Awareness-Driven Pink Mug Fundraisers](https://www.trendhunter.com/trends/pink-mug.md) - [Cancer Awareness Shopping Bundles](https://www.trendhunter.com/trends/asda-tickled-pink.md) - [Breast Cancer Awareness Campaigns](https://www.trendhunter.com/trends/breast-cancer-awareness-campaigns.md) - [Breast Cancer-Supporting Cannabis Products](https://www.trendhunter.com/trends/breast-cancer-research-foundation1.md) - [Pink-Hued Cancer Awareness Sushis](https://www.trendhunter.com/trends/pink-sushi-rolls.md)