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# Polished Pink Beauty Captures
This Sephora China Beauty Series Focuses on Pink Makeup

By Lacey-Jane Walsh | Published 2013-06-24 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/pink-makeup
References: [fashioncow](http://fashioncow.com/2013/06/miao-bin-si-in-bright-it-up-beauty-series-by-stephen-huljak/) & [stephenhuljak](http://www.stephenhuljak.com/)

This ultra feminine beauty series by photographer Stephen Huljak focuses in on popping shades of pink makeup. These bubbly beauty captures were taken for [Sephora](https://www.trendhunter.com/trends/we-belong-to-something-beautiful) China and they encourage [vibrant cosmetics](https://www.trendhunter.com/trends/chanels-spring-2025).

In each of these lovely photos the model is seen sporting a [neon pink shade of lipstick](https://www.trendhunter.com/trends/velvet-cream-lipstick), which in most cases becomes the picture’s focal point. In a few of these pretty in pink captures the model is sporting bright pink hair to match her lipstick, resulting in a few fabulously girly beauty shots. The model is also sporting colorful eye shadows in this vibrant pink makeup series. In some shots she rocks blue shadow, and in one she’s sporting orange eye makeup.

These glamorous cosmetic focused photos show women how bold and bright colors can be flirty and fun.

## Trend Insights (Trend Hunter)

- Score: 5.1/10
- Popularity: 79% | Activity: 66% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Gen Z, Millennial
- Top markets: North America, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### Why This Trend Is Growing

- **Bold and Bright Makeup:** Opportunities exist in creating and marketing vibrant neon shades of makeup that make a bold statement.
- **Colorful Hair Trend:** Innovative hair dye companies and salons can capitalize on the growing trend of brightly colored hair by offering unique pink and neon shades.
- **Vibrant Eye Shadows:** There is potential for beauty companies to expand their colorful eyeshadow offerings beyond the traditional brown and beige color palette.

### Industries Being Reshaped

- **Beauty and Cosmetics:** This industry can innovate by creating and marketing neon and bold shades that appeal to consumers who want to make a statement with their makeup.
- **Fashion Photography:** Fashion photographers can explore creative ways to showcase colorful makeup in their shoots, inspiring women to experiment with bold makeup looks.
- **Hair Salons:** Hair salons can offer unique hair dye colors and services to meet the growing demand for brightly colored hair.

## Related on Trend Hunter

- [Dazzling Lipstick Collections](https://www.trendhunter.com/trends/in-the-spotlight-collection.md)
- [Soft-Pink Cosmetics Pop-Up Stores](https://www.trendhunter.com/trends/kylie-cosmetics-popup.md)
- [Beautifying Beach Club Pop-Ups](https://www.trendhunter.com/trends/covent-garden-popup.md)
- [Intricate Fairytale-Like Makeup Sets](https://www.trendhunter.com/trends/four-essential-sets.md)
- [Playful Cosmetic Collections](https://www.trendhunter.com/trends/clinique-x-crayola.md)
- [Patisserie-Inspired Beauty Pop-Ups](https://www.trendhunter.com/trends/este-lauder-x-ladure.md)
- [Dark-Romance-Inspired Makeup Capsules](https://www.trendhunter.com/trends/shadow-of-secrets-collection.md)
- [Floral High-End Makeup Capsules](https://www.trendhunter.com/trends/camlia-futura.md)
- [Cartoon-Inspired Makeup Lines](https://www.trendhunter.com/trends/colourpop-3.md)
