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# Universally Flattering Gloss-Balms
Pink Honey is a Sister Shade to Clinique's Iconic Black Honey

By Laura McQuarrie | Published 2023-10-11 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/pink-honey
References: [metro](https://metro.co.uk/2023/10/05/clinique-pink-honey-lipstick-review-19566478/) & [clinique](https://www.clinique.ca/product/1605/4772/makeup/lipsticks/almost-lipstick-in-black-honey-or-pink-honey?shade=Pink_Honey)

Clinique's Black Honey is a classic lipstick-balm hybrid, a multi-award-winning lipstick and a bestseller for decades that went viral with a new audience thanks to TikTok—and now, the lipstick has a sister in a new shade, Pink Honey. Like the original, this lightweight formula delivers a flattering, sheer wash of pink that can be built up to achieve the desired amount of color and coverage.

This new version of the fan-favorite, emollient-rich formula with a satin finish merges with the natural tone of one's lips to create a universally flattering look. Since the Clinique Black Honey lipstick is often sold out, this new shade offers something different for fans to try while they wait for a restock.

## Trend Insights (Trend Hunter)

- Score: 4.0/10
- Popularity: 46% | Activity: 56% | Freshness: 18%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### What Makes This Trend Stand Out

- **Lipstick-balm Hybrids:** The popularity of Clinique's Black Honey lipstick-balm hybrid has led to the creation of a new shade, Pink Honey, offering customers something different to try.
- **Sheer Wash of Color:** Clinique's Gloss-Balms deliver a universally flattering, sheer wash of pink that can be built up to achieve the desired amount of color and coverage.
- **Emollient-rich Formulas:** The fan-favorite formula of Clinique's Gloss-Balms is now available in a new shade, Pink Honey, providing customers with a satin finish and a flattering look.

### Sectors Adopting This

- **Cosmetics:** The success of Clinique's Gloss-Balms demonstrates the demand for lipstick-balm hybrids that offer lightweight, sheer coverage and a universally flattering look.
- **Beauty:** The introduction of new shades, such as Pink Honey, within the Gloss-Balm line caters to the beauty industry's desire for diverse and customizable lip products.
- **Retail:** Retailers can capitalize on the popularity of Clinique's Gloss-Balms by offering the new Pink Honey shade as an alternative option for customers while the original shade is restocked.

## Related on Trend Hunter

- [Lightweight Adaptable Balms](https://www.trendhunter.com/trends/cliniques-almost-lipstick.md)
- [Berry-Hued Mascaras](https://www.trendhunter.com/trends/black-honey-mascara.md)
- [All-Day Lip Liners](https://www.trendhunter.com/trends/quickliner-for-lips.md)
- [Multi-Use Beauty Oils](https://www.trendhunter.com/trends/black-honey.md)
- [Cult Lip Color Oils](https://www.trendhunter.com/trends/black-honey-1.md)
- [Romantic Lipstick-Balms](https://www.trendhunter.com/trends/bisou-balm.md)
- [Hydrating Non-Sticky Glosses](https://www.trendhunter.com/trends/lifter-gloss-honeyd.md)
- [Lip Balm Range Expansions](https://www.trendhunter.com/trends/kisskiss-bee-glow-pearly-lip-balm.md)
- [Tinted Honey-Infused Lip Oils](https://www.trendhunter.com/trends/gisou.md)
