# Pink Glove Dances Hospital Staff Boogies to Promote Cancer Awareness By Katie Cordrey | Published 2009-11-20 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/pink-glove-dance References: [huffingtonpost](http://www.huffingtonpost.com/2009/11/18/hospital-gets-down-in-pin_n_362403.html) & [takepart](http://www.takepart.com/blog/2009/11/18/the-pink-glove-dance-for-breast-cancer-awareness/) To help raise awareness for [breast cancer](https://www.trendhunter.com/trends/thrive-causemetics1), the entire staff of Providence St. Vincent Medical Center in Portland Oregon slipped on [pink gloves](https://www.trendhunter.com/trends/project-pink-slide) and did a little 'pink glove dance' to Jay Sean's 'Down.' This has caused a bit of controversy in light of the new cancer exam recommendations released this week that shift the initial exam age from 40 to 50. Nevertheless, watching the video will provide a feel-good moment. You can worry about controversies later. **Implications** - The staff of Providence St. Vincent Medical Center in Portland, Oregon had an innovative idea to promote [cancer awareness](https://www.trendhunter.com/trends/asda-tickled-pink) and they executed it perfectly. ## Trend Insights (Trend Hunter) - Score: 5.0/10 - Popularity: 52% | Activity: 90% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Humor](https://www.trendhunter.com/humor) ## Key Themes ### Key Themes Behind This Trend - **Cancer Awareness Campaigns:** Hospital staff use creative dance to promote cancer awareness, inspiring other organizations to create unique and engaging awareness campaigns. - **Healthcare Employee Engagement:** Providence St. Vincent Medical Center's demonstration of fun employee engagement helps other healthcare organizations think outside the box in building staff morale and motivation. - **Social Media Marketing for Hospitals:** Success of the 'Pink Glove Dance' highlights the opportunities for hospitals to use social media as a marketing tool to raise awareness and connect with their communities on a more personal level. ### Where This Applies - **Healthcare:** Hospitals and healthcare organizations can innovate in promoting staff engagement, patient care, and community involvement by exploring creative methods like the 'Pink Glove Dance.' - **Non-profit and Charity:** Social cause campaigns can benefit from creative marketing strategies to increase community engagement and enhance their mission delivery. - **Entertainment:** Organizations involved with entertainment and performing arts can partner with hospitals and healthcare industry to create engaging campaigns like hospital staff dancing videos as a means of boosting creativity and morale. ## Related on Trend Hunter - [Creative Cancer Awareness Campaigns](https://www.trendhunter.com/trends/pick-up-your-poop.md) - [Cancer Awareness CPG Packaging](https://www.trendhunter.com/trends/unilever-pink-packaging.md) - [Awareness-Driven Pink Mug Fundraisers](https://www.trendhunter.com/trends/pink-mug.md) - [Pancake-Centric Health Campaigns](https://www.trendhunter.com/trends/pancakes-against-breast-cancer.md) - [Pink-Hued Cancer Awareness Sushis](https://www.trendhunter.com/trends/pink-sushi-rolls.md) - [International Awareness-Bringing Events](https://www.trendhunter.com/trends/steps-against-cancer.md) - [Charitable Cannabis Initiatives](https://www.trendhunter.com/trends/doobies-for-boobies.md) - [Breast Cancer Awareness Campaigns](https://www.trendhunter.com/trends/breast-cancer-awareness-campaigns.md) - [Multi-Level Cancer Awareness Campaigns](https://www.trendhunter.com/trends/united-breast-cancer-foundations.md)