# Female-Focused Pale Ales The Pink Boots Pale Ale Aims to Encourage Female Craft Beer Brewers By Rahul Kalvapalle | Published 2018-04-03 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/pink-boots-pale-ale References: [kdvr](http://kdvr.com/2018/03/29/new-beer-created-to-inspire-female-brewers/) & [fremontbrewing](https://www.fremontbrewing.com/pink-boots/) Pink Boots Pale Ale is a limited-edition craft beer that is designed to inspire and encourage more women to get involved in the largely male-dominated craft beer industry. Introduced by Seattle-based brewery [Fremont Brewing Company](https://www.trendhunter.com/trends/cloud-cruiser-ipa) as part of a collaboration with the [Pink Boots Society](https://www.trendhunter.com/trends/pink-boots-society), the Pink Boots Pale Ale is a two-barrel batch of beer that is triple dry hopped and medium bodied with a complex flavor filled with [hoppy and fruity notes](https://www.trendhunter.com/trends/brewdog-beers) reminiscent of apple, honey and citrus. Created by a collective of female brewers, the Pink Boots Pale Ale is a deliciously rare treat as far as craft beers go, seeing as how its recipe is set to change during International Women's Collaboration Brew Day each year. However, this beer also has a larger purpose, which is to make the craft beer scene more welcoming to the talents of female brewers and beer drinkers. ## Trend Insights (Trend Hunter) - Score: 3.2/10 - Popularity: 27% | Activity: 60% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### What Makes This Trend Stand Out - **Female Brewers:** The Pink Boots Pale Ale aims to encourage more women to enter the craft beer industry as brewers. - **Collaboration Brews:** The Pink Boots Pale Ale promotes collaboration among female brewers through the annual recipe change during International Women's Collaboration Brew Day. - **Inclusive Craft Beer Scene:** The Pink Boots Pale Ale seeks to make the craft beer scene more welcoming and inclusive for female brewers and beer drinkers. ### Sectors Adopting This - **Craft Beer:** The Pink Boots Pale Ale highlights opportunities for craft breweries to promote diversity and inclusion within their industry. - **Brewing:** The Pink Boots Pale Ale showcases the potential for the brewing industry to tap into an untapped market of female brewers and consumers. - **Feminine Products:** The Pink Boots Pale Ale opens up possibilities for businesses in the feminine products industry to collaborate with craft brewers and develop innovative cross-promotions or partnerships. ## Related on Trend Hunter - [Diversity-Focused Hop Blend Launches](https://www.trendhunter.com/trends/pink-boots-society.md) - [Women-Celebrating Sour Beers](https://www.trendhunter.com/trends/womencelebrating-sour-beers.md) - [Women-Empowering Craft Ales](https://www.trendhunter.com/trends/womenempowering-craft-ale.md) - [Defiant Women-Celebrating Beers](https://www.trendhunter.com/trends/kolschstyle-beer.md) - [Pink-Hued Hard Kombuchas](https://www.trendhunter.com/trends/raspberry-rose.md) - [Floral Hard Ciders](https://www.trendhunter.com/trends/floral-hard-cider.md) - [Social Good Alcohol-Free Drinks](https://www.trendhunter.com/trends/sarilla-hoppy-hibiscus.md) - [Anti-Sexist Beer Campaigns](https://www.trendhunter.com/trends/bad-t-to-good-t.md) - [Charitable Hard Pink Lemonades](https://www.trendhunter.com/trends/pink-lemonade.md)