Victoria's Secret Launched a Millennial-Targeted PINK Beauty Line

 - Feb 9, 2018
References: instagram & byrdie
Victoria's Secret's PINK lifestyle and loungewear brand recently launched its own PINK beauty line, offering a range of products targeted at a youthful female audience.

Millennial-targeted products like 'Oil Sleek,' 'The Balm' and 'Unicorn Vibes' boast colorful, highly photogenic packaging, playful names and beneficial natural ingredients like papaya, grapefruit, açai and coconut oil. PINK's new range of beauty products includes solutions for the face and lips, as well as body care and sun care that are innovative and affordable—the Korean beauty-inspired PINK Superfruit Sheet Mask in You're My Blueberry Jam is offered for just $5.

As scented body mists have been some of the most popular products introduced by Victoria's Secret, the PINK beauty collection also includes indulgent personal fragrances like 'Fresh & Clean' and 'Warm & Cozy.'

Image Credit: Instagram