# Exfoliating Pine Tar Soaps The Dr. Squatch Pine Tar Soap is Infused with Sand By Michael Hemsworth | Published 2020-12-14 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/pine-tar-soap References: [dudeiwantthat](http://www.dudeiwantthat.com/style/grooming/dr-squatch-pine-tar-soap.asp?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+Dudeiwantthat+%28DudeIWantThat.com%29) & [drsquatch](https://drsquatch.com) The [Dr. Squatch](https://www.trendhunter.com/trends/liquid-death-x-dr-squatch) Pine Tar Soap is a premium product for consumers who are looking for a way to clean up and [exfoliate in the shower](https://www.trendhunter.com/trends/buffing-bar) in one easy step. The product is made with the namesake [pine tar extract](https://www.trendhunter.com/trends/laurel-bath-house-mourning-wood) that maintains a dark black color that helps to give it a rugged look in the bathroom. The bar has been infused with heavy sand sprinkled throughout in order to scrub away dead skin with every use to make it an all-in-one way to support the skin in the shower. The Dr. Squatch Pine Tar Soap is perfect for use by any consumer, but is targeted towards men in particular thanks to its masculine appearance and multifunctional purpose. ## Trend Insights (Trend Hunter) - Score: 4.1/10 - Popularity: 66% | Activity: 47% | Freshness: 9% - Audience gender: 90% men, 10% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What Makes This Trend Stand Out - **Dual-purpose Self-care:** The combination of cleaning and exfoliating in this soap creates an opportunity for dual-purpose self-care products. - **Natural Ingredients:** The use of pine tar and heavy sand exfoliants in this soap highlights the trend towards natural and sustainable ingredients in personal care products. - **Gender-targeted Personal Care:** The marketing strategy of targeting men with this product suggests a trend towards gender-specific personal care offerings. ### Sectors Adopting This - **Personal Care:** This soap offers disruptive innovation opportunities for the personal care industry by promoting dual-purpose self-care and natural ingredients. - **Men's Grooming:** The product's target audience of men highlights a potential for innovation in the men's grooming market, particularly in the natural and dual-purpose space. - **Sustainable Beauty:** The use of all-natural ingredients in this soap creates an opportunity for innovating within the sustainable beauty market. ## Related on Trend Hunter - [Collaborative Water Brand Soaps](https://www.trendhunter.com/trends/liquid-death-x-dr-squatch.md) - [Seasonal Retailer Soaps](https://www.trendhunter.com/trends/dr-squatch-not-santa.md) - [Collaboration Fantasy Adventure Soaps](https://www.trendhunter.com/trends/the-one-ring-rinse.md) - [Iconic Film Soap Bars](https://www.trendhunter.com/trends/fight-scrub.md) - [Two-Tone Facial Scrub Bars](https://www.trendhunter.com/trends/deep-scrub-face-bar.md) - [Oversized Soap Bricks](https://www.trendhunter.com/trends/mega-bricc.md) - [Charcoal-Infused Soap Bars](https://www.trendhunter.com/trends/suds-cos-soap-bar.md) - [Spicy Snack-Inspired Soaps](https://www.trendhunter.com/trends/flamin-hot-bricc-soap.md) - [Coffee-Powered Soap Bars](https://www.trendhunter.com/trends/coffee-soap-bar.md)