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# Pimped-Out Pedometers
Putting Shine in Each Step

By eirajel | Published 2008-10-25 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/pimped-out-pedometer
References: [akihabaranews](http://www.akihabaranews.com/en/news-16842-Pimp+my+Pedometer...+Japanese+Style.html) & [tanita](http://www.tanita.com/)

Tanita Japan will soon debut the bejeweled FB-720-ZT line of pedometers for women who want to put [a little more shine](https://www.trendhunter.com/trends/equipt-movement) in their step.

The FB-720-ZT has a three-dimensional sensor and a seven-day memory to properly lock every step. Several jeweled styles means that anyone from kids to grandma could find them irresistible.

**Implications** - Jazzing up basic items such as pedometers give them an appeal like never before. Many girls cannot resist things set with [pretty jewels](https://www.trendhunter.com/trends/gem-z-collection). If given the option between a basic pedometer and a bedazzled one, almost every girl will pick the glittery one. This trend goes to show that a little dazzle can make an item go a long way.

## Trend Insights (Trend Hunter)

- Score: 2.2/10
- Popularity: 25% | Activity: 32% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Gadgets](https://www.trendhunter.com/gadgets)

## Key Themes

### Why This Trend Is Growing

- **Jazzed-up Wearables:** Disruptive innovation opportunity: The trend of adding embellishments to basic wearables, like pedometers, can attract more customers and increase sales by tapping into the desire for personalized and stylish accessories.
- **Fashion-tech Fusion:** Disruptive innovation opportunity: The intersection of fashion and technology presents opportunities for companies to collaborate and create unique products, such as bedazzled pedometers, that appeal to a wide range of consumers.
- **Personalized Fitness Accessories:** Disruptive innovation opportunity: Offering customizable options, like different jewel styles on pedometers, allows companies to cater to individual preferences and tap into the growing demand for personalized fitness accessories.

### Industries Being Reshaped

- **Wearable Technology:** Disruptive innovation opportunity: By merging fashion and technology, companies in the wearable technology industry can create innovative products that appeal to fashion-conscious consumers and stand out in the market.
- **Fashion and Accessories:** Disruptive innovation opportunity: Fashion and accessories brands can leverage technology to create unique products that combine style and functionality, attracting a broader customer base and expanding their market reach.
- **Fitness and Wellness:** Disruptive innovation opportunity: In the fitness and wellness industry, incorporating personalization and design elements into accessories like pedometers can enhance customer engagement and drive sales, as consumers seek more customized fitness solutions.

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