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# Pimped Custom Hybrids
The $184,275 Toyota Prius

By Marissa Brassfield | Published 2008-08-23 | Autos
Source: Trend Hunter, https://www.trendhunter.com/trends/pimped-custom-hybrids-the-184275-toyota-prius
References: [autoblog](http://www.autoblog.com/2008/08/22/the-most-obnoxiously-tuned-toyota-prius-ever/)

Most cars can benefit somewhat from a bit of custom tuning and cosmetic work. It is easy to go overboard, however, as Classe Gustafson, Elvis Häggbom and Kenny Kyrk have done with this [Toyota](https://www.trendhunter.com/trends/toyota-prius-prime) [Prius](https://www.trendhunter.com/trends/2023-toyota-prius).

The body has been completely restyled, courtesy of a [Volvo](https://www.trendhunter.com/trends/550e-xdrive) XC90 body kit. The doors and windows have all been modified or omitted in some form. The Prius got air suspension, 20-inch wheels and oversized front brakes. Inside, a custom dashboard, brand new center console and racing seats give the Prius a bold new look.

As for technology, it's hard to top its 4,400-watt stereo system, five subwoofers, eight speekers, 15 LCD screens and tablet PC with wireless internet. The stereo system is measured on the Richter scale.

## Trend Insights (Trend Hunter)

- Score: 5.5/10
- Popularity: 65% | Activity: 92% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos)

## Key Themes

### What Makes This Trend Stand Out

- **Custom Car Modifications:** Opportunity for custom car tuning and restyling to create unique and visually striking vehicles.
- **In-car Entertainment Systems:** Potential for developing high-powered audio and video systems to enhance the driving experience.
- **Connected Car Technology:** Disruptive innovation opportunity to integrate tablet PCs and wireless internet connectivity into vehicles.

### Sectors Adopting This

- **Automotive Customization:** Industry focused on providing personalized modifications and enhancements to vehicles.
- **Audio Technology:** Industry involved in the development and production of high-quality audio equipment for various applications.
- **Connected Car Solutions:** Industry specializing in creating connected car technologies and applications for seamless integration with other devices.

## Related on Trend Hunter

- [Style-Conscious PHEVs](https://www.trendhunter.com/trends/toyota-prius-prime.md)
- [Celebratory Plug-In Hybrid Vehicles](https://www.trendhunter.com/trends/2023-toyota-prius.md)
- [Plushly Appointed Passenger SUVs](https://www.trendhunter.com/trends/2024-toyota-century.md)
- [Custom Pink Luxury Cars](https://www.trendhunter.com/trends/pink-luxury-car.md)
- [Ultra-Luxury Coupe Concepts](https://www.trendhunter.com/trends/toyota-century.md)
- [Fuel-Efficient Low Driving Cars](https://www.trendhunter.com/trends/2023-prius.md)
- [Restored Luxury Vehicle Lineups](https://www.trendhunter.com/trends/toyota-fj.md)
- [Monstrously Powerful Hybrid SUVs](https://www.trendhunter.com/trends/powerful-hybrid-suv.md)
- [Custom-Modified Electric Vehicles](https://www.trendhunter.com/trends/novitec-tesla-model-y.md)
