# Pimp My Bentley Bentley Tricks Out Their Knob! By thischick | Published 2007-03-05 | Autos Source: Trend Hunter, https://www.trendhunter.com/trends/pimp-my-bentley-bentley-finally-tricks-out-their-knob References: [bornrich.org](http://www.bornrich.org/entry/bentley-gets-more-luxurious-with-150000-diamond-studded-knob/) Luxury knobs have been done before, but not like Bentley. The new diamond-studded - 18k white gold knob should be flying off Bentley's shelves. It's been priced at a mere $150,000.00 - almost as much as the Bentley itself. *FYI - For that kind of money, I would hope my new [diamond studded knob](http://www.bornrich.org/entry/bentley-gets-more-luxurious-with-150000-diamond-studded-knob) is portable and battery-operated if you catch my drift! Oh, come on, you were thinking it too! ## Trend Insights (Trend Hunter) - Score: 5.3/10 - Popularity: 75% | Activity: 76% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos) ## Key Themes ### Why This Trend Is Growing - **Luxury Knobs:** Disruptive innovation opportunity: Develop affordable luxury knobs for other luxury car brands. - **Diamond-studded Accessories:** Disruptive innovation opportunity: Create diamond-studded accessories for other luxury products beyond car knobs. - **Personalized Luxury:** Disruptive innovation opportunity: Offer customizable luxury products, allowing customers to personalize their purchases. ### Industries Being Reshaped - **Luxury Car:** Disruptive innovation opportunity: Integrate advanced technology and innovative features into luxury cars. - **Luxury Accessories:** Disruptive innovation opportunity: Design and manufacture high-end accessories for luxury brands. - **Customization Services:** Disruptive innovation opportunity: Provide tailored customization services for luxury items, allowing customers to create unique products. ## Related on Trend Hunter - [Opulent Custom-Finish SUVs](https://www.trendhunter.com/trends/bentley.md) - [Revolutionized Automotive Customization](https://www.trendhunter.com/trends/mulliner.md) - [Diamond-Encrusted Car Clocks](https://www.trendhunter.com/trends/race-car-clock.md) - [Blacked-Out Sportscar Spec Packages](https://www.trendhunter.com/trends/mulliner-blackline.md) - [Opulent Automotive Brand Tricycles](https://www.trendhunter.com/trends/bentley-mulliner-sixinone.md) - [Chinese Culture Car Interiors](https://www.trendhunter.com/trends/bentley-mulliner-inspired-by-china.md) - [Luxurious Wooden Surfboards](https://www.trendhunter.com/trends/luxurious-wooden-surfboard.md) - [Dazzling Rose-Hued SUVs](https://www.trendhunter.com/trends/mercedes-gclass-stronger-than-diamonds-edition.md) - [Sustainable Luxury Vehicle Interiors](https://www.trendhunter.com/trends/odyssean-edition.md)