# Branded Foodservice Cinnamon Rolls These Pillsbury Cinnamon Rolls Have a Five-Day Shelf Life By Michael Hemsworth | Published 2022-10-15 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/pillsbury-cinnamon-rolls References: [snackandbakery](https://www.snackandbakery.com/articles/99585-general-mills-foodservice-launches-retail-ready-pillsbury-cinnamon-rolls) & [generalmillscf](https://www.generalmillscf.com/)  [General Mills Foodservice](https://www.trendhunter.com/trends/pillsbury-thaw-serve-brownie-sheets) has announced the launch of retail-ready [Pillsbury](https://www.trendhunter.com/trends/grands-cinnamon-rolls) Cinnamon [Rolls](https://www.trendhunter.com/trends/peters-epic-rolls) to offer retail bakeries with a way to offer premium baked goods in a simple yet high-quality manner. The cinnamon rolls come in 3.5-ounce packages with four servings, which are pre-frosted and ready to be sold immediately after being thawed. The cinnamon rolls will maintain their freshness for up to five-days after being thawed and have a six-month shelf life in the freezer. The product comes frozen in cases of 12 clamshell packs with a suggested price point of $6.99. Director of Foodservice at General Mills Nicole Nelsen spoke on the new Pillsbury Cinnamon Rolls saying, "We want to give retail bakeries a new and effortless way to boost sales with scrumptious, classic cinnamon rolls in Pillsbury-branded packaging that helps seal the deal." ## Trend Insights (Trend Hunter) - Score: 2.5/10 - Popularity: 25% | Activity: 37% | Freshness: 13% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Retail-ready Bakery Products:** The trend towards retail-ready bakery products with extended shelf life creates opportunities for companies to provide convenient and high-quality baked goods to retail markets. - **Frozen Bakery Goods:** The rise of frozen bakery goods with extended shelf life presents opportunities for companies to meet the demands for quality baked products while minimizing food waste. - **Pre-packaged Baked Goods:** The growing popularity of pre-packaged baked goods with extended shelf life provides opportunities for companies to offer bakery products that are convenient, fresh, and ready-to-eat without the need for extensive preparation. ### Who This Affects Most - **Retail Bakeries:** Retail bakeries can take advantage of the trend towards retail-ready baked goods by offering high-quality, convenient baked products to their customers with minimal preparation time. - **Frozen Food Industry:** The frozen food industry can leverage the trend towards frozen bakery goods to expand their offerings and meet the growing demand for high-quality baked products with extended shelf life. - **Food Service Industry:** The food service industry can capitalize on the growing popularity of pre-packaged baked goods by partnering with manufacturers to offer high-quality, convenient bakery products to their customers. ## Related on Trend Hunter - [Frozen Ready-to-Bake Cinnamon Rolls](https://www.trendhunter.com/trends/grands-cinnamon-rolls.md) - [Soft-Baked Cinnamon Roll Cookies](https://www.trendhunter.com/trends/pillsbury-cinnamon-roll-cookies.md) - [Textured Ready-to-Bake Dessert Rolls](https://www.trendhunter.com/trends/pillsbury-flaky-rolls.md) - [Pull-Apart Caramel Rolls](https://www.trendhunter.com/trends/new-mini-cinnis.md) - [Peach-Flavored Cinnamon Rolls](https://www.trendhunter.com/trends/pillsbury-grands-cinnamon-rolls.md) - [Cinnamon Roll-Flavored Baked Goods](https://www.trendhunter.com/trends/cinnabon.md) - [Cinnamon Roll Breakfast Pastries](https://www.trendhunter.com/trends/frosted-cinnamon-roll-poptarts.md) - [Ready-to-Serve Restaurant Baked Goods](https://www.trendhunter.com/trends/richs-bakery-snacks.md) - [Cinnamon Bun-Flavored Drink Syrups](https://www.trendhunter.com/trends/cinnabon-cinnamon-roll-syrup.md)