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# Swank Piggy Banks
The 'Pogo' Piggy Bank Helps the Whole Family Save Money

By Alexandra Choli | Published 2009-02-27 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/piggy-banks-pogo-mini-money-saving-children-adults-joel-escalona
References: [aszozo](http://www.aszozo.com/design/pogo) & [joelescalona](http://www.joelescalona.com/projects/pogo.html)

Don’t feel like trusting the banks lately? You can always go back to basics and do so in absolute style. The 'Pogo' concept reintroduces the good old piggy bank in a version of fine design and advanced functionality.

Conceived by Joel Escalona, [Mini Pogo](https://www.trendhunter.com/trends/mini-house-300-x-600) is a combination of a toy and a modern money-saving pig, and is available in many shiny, joyful colors that liven up the bubbly experience; Pogo senior, on the other hand, is a stool made of glossy plastic or cork and a toy nonetheless. They are both an excellent and most enjoyable way for children to learn the value of money--and for the rest of us proud adults to try and remember it. And, you never know, if the Mini Pogo grows up to be a stool, maybe its monetary contents will grow with it.

## Trend Insights (Trend Hunter)

- Score: 1.9/10
- Popularity: 32% | Activity: 18% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### Key Themes Behind This Trend

- **Fine Design Piggy Banks:** The trend of combining fine design and advanced functionality in piggy banks provides an opportunity for disruptive innovation in the traditional toy industry.
- **Modern Money-saving Toys:** The trend of creating modern money-saving toys, like the 'Pogo' piggy bank, opens up opportunities for disruptive innovation in the educational toy industry.
- **Value of Money Education:** The trend of using interactive piggy banks to teach children the value of money presents an opportunity for disruptive innovation in the educational technology industry.

### Where This Applies

- **Toy Industry:** The combination of fine design and advanced functionality in piggy banks can disrupt the traditional toy industry by introducing innovative money-saving toys.
- **Educational Toy Industry:** Creating modern money-saving toys that educate children about the value of money can disrupt the educational toy industry by offering engaging and educational products.
- **Educational Technology Industry:** Using interactive piggy banks to teach children about the value of money presents a disruptive innovation opportunity in the educational technology industry, where digital solutions can enhance the learning experience.

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