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# Parisian Heritage-Inspired Apparel
Pierre Cardin Unveils a Rebrand and a New Collection for Winter

By Kanesa D | Published 2022-09-21 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/pierre-cardin-1
References: [hypebeast](https://hypebeast.com/2022/9/pierre-cardin-rebrand-fall-winter-2022-collection-lookbook) & [pierre-cardin.de](https://www.pierre-cardin.de/neu?utm_source=hypebeast&utm_medium=online&utm_campaign=fw22)

[Pierre Cardin](https://www.trendhunter.com/trends/eye-bijoux) has rebranded for the winter season, sharing the brand’s Fall/Winter 2022 collection along with its new makeover. The collection is inspired by the brand’s [French heritage](https://www.trendhunter.com/trends/longchamp-1), in addition to a French road trip which splits the collection into three color-coded subcollections. Beginning with blue, ‘Deep Indigo’ takes over the first subcollection, offering up the ‘Antibes’ slim-fit pants, ‘Futureflex’ garments, and denim.

The second subcollection takes its inspiration from the lush French hilltops, translating this aesthetic into a series of green, brown, and mustard-toned garments. Highlights include the ‘Performance Knit’ lineup and a selection of stretchy shirts.

The collection is rounded off with brown suits and ‘Haute Red’ tops and hoodies, referencing the nightlife in the Parisian city of Lyon. Pierre Cardin’s Fall/Winter 2022 collection is available to purchase online and at selected Pierre Cardin partner stores now.

Image Credit: Arton Sefa

## Trend Insights (Trend Hunter)

- Score: 5.2/10
- Popularity: 92% | Activity: 52% | Freshness: 13%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Fashion for Men](https://www.trendhunter.com/fashionformen)

## Key Themes

### Key Themes Behind This Trend

- **Heritage-inspired Apparel:** Brands can create collections inspired by their own heritage to differentiate themselves from competitors and appeal to consumers interested in tradition and authenticity.
- **Color-coded Subcollections:** Designing collections that are split into color-coded subcollections can provide a unique and visually appealing shopping experience for consumers.
- **Performance Knit Lineup:** Creating performance-oriented knitwear can cater to consumers who want both style and functionality in their clothing choices.

### Where This Applies

- **Fashion:** Fashion brands can rebrand and create new collections inspired by their heritage to differentiate themselves from competitors and attract consumers interested in tradition and authenticity.
- **Retail:** Retailers can create a visually appealing shopping experience for consumers by organizing their products into color-coded subcollections.
- **Athletic Apparel:** Athletic apparel brands can incorporate performance-oriented knitwear into their collections to offer consumers clothing that is both stylish and functional.

## Related on Trend Hunter

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- [Luxe Tailored Fall Menswear](https://www.trendhunter.com/trends/louis-vuitton-fall-2026.md)
- [Modern Sport-Inspired Apparel](https://www.trendhunter.com/trends/winter-wardrobing.md)
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