# Cultured Pictogram Posters Mutabor Design's Pictogram Posters Promote World-Wide Cultures By Megan Facciuolo | Published 2014-05-14 | World Source: Trend Hunter, https://www.trendhunter.com/trends/pictogram-posters References: [designtaxi](http://designtaxi.com/news/365562/Clever-Pictogram-Posters-That-Promote-Cultures-Around-The-World-Without-Words/) & [mutabor.de](http://www.mutabor.de/) These pictogram posters can easily be transcribed as being culture-revealing. The clever images, created by Mutabor Design, promote different cultures from around the world in a minimal manner. The Hamburg-based design firm felt that there was no need for descriptive words; it only wanted to use pictures. The posters accompany a series of books called Lingua Digitalis, which promote global wordless understanding. Some of the country-specific posters include France, Brazil, Italy and Japan. Each poster features icons that coincide with its country's culture; for example, France's poster features a wine glass, the Chanel logo and a mustache mashed-up together. Likewise, Brazil's features a woman’s body, a couple of soccer balls and a Christ the Redeemer statue. The illustrations are expressive and were meticulously thought-out to make sure that anyone can pin-point exactly what each poster's culture is. ## Trend Insights (Trend Hunter) - Score: 1.7/10 - Popularity: 34% | Activity: 9% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [World](https://www.trendhunter.com/world) > [Regional](https://www.trendhunter.com/regional) ## Key Themes ### What Makes This Trend Stand Out - **Minimalistic Pictogram Design:** Opportunity for designers to create culture-revealing visuals using minimalistic pictograms. - **Global Wordless Communication:** Potential for promoting global wordless understanding through visual representations. - **Cultural Iconography:** Rise in using cultural icons to convey a specific country's identity in a simplified manner. ### Sectors Adopting This - **Graphic Design:** Graphic designers can explore the use of minimalistic pictograms to convey cultural concepts and identity. - **Publishing:** Opportunity for publishers to create visual books promoting global wordless understanding. - **Tourism:** Tourism industry can leverage cultural iconography to create visually appealing promotional materials. ## Related on Trend Hunter - [Bright Celebratory Olympic Posters](https://www.trendhunter.com/trends/paris-2024-1.md) - [Country-Conjoining Beer Can Designs](https://www.trendhunter.com/trends/one-shared-star.md) - [Train-Inspired Wayfinding Markers](https://www.trendhunter.com/trends/wayfinding-markers.md) - [Heritage-Honoring Artful Posters](https://www.trendhunter.com/trends/archival-poster-collection.md) - [Night QSR Campaigns](https://www.trendhunter.com/trends/mcdonalds-night-posters.md) - [Expressive Beer Packagings](https://www.trendhunter.com/trends/buqui-bichi-brewery.md) - [Whimsical Soccer-Themed Illustrations](https://www.trendhunter.com/trends/soccerthemed-illustrations.md) - [Pictogram Creation Tools](https://www.trendhunter.com/trends/pictogram-generator.md) - [Vibrant Retro Transport Campaigns](https://www.trendhunter.com/trends/public-transport-safety.md)