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# Luxury Picnic Baskets
These Picnic Baskets Were Designed for Rolls-Royce's Phantoms

By Mishal Omar | Published 2016-08-23 | Autos
Source: Trend Hunter, https://www.trendhunter.com/trends/picnic-baskets
References: [hypebeast](http://hypebeast.com/2016/8/rolls-royce-phantom-zenith-picnic-basket)

After revealing its own [cocktail kit](https://www.trendhunter.com/trends/rimowa-x-robbe-berking-cocktail-case) that was designed to fit into one of its cars, Rolls-Royce has come out with picnic baskets for its [bespoke line of Phantoms](https://www.trendhunter.com/trends/rollsroyce-black-badge-spectre).

Unsurprisingly, the baskets have a luxurious design that provides a multitude of components. They are portable and fold out to reveal two small tables, ample cutlery, four glasses, six containers to hold food, several plates and even a large cutting board. It is offered in a few different colors and its [cutlery, dishes and other items](https://www.trendhunter.com/trends/louis-vuitton-constellation-and-splendor) are made from crystal, stainless steel and embroidered napkins.

These luxurious picnic baskets are a limited-edition product and there are only 50 available, making them an excellent novelty item for fans of Rolls-Royce.

## Trend Insights (Trend Hunter)

- Score: 5.8/10
- Popularity: 89% | Activity: 77% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos)

## Key Themes

### Key Themes Behind This Trend

- **Luxury Picnic Baskets:** Opportunity for luxury brands to create high-end picnic baskets with premium materials and unique designs.
- **Bespoke Car Accessories:** Disruptive innovation opportunity for luxury car manufacturers to design custom accessories that complement their vehicles.
- **Limited-edition Products:** Potential for creating limited-edition products to cater to exclusive customer segments, creating a sense of scarcity and desirability.

### Where This Applies

- **Luxury Goods:** Luxury brands can explore the market for premium picnic baskets and related accessories, targeting affluent consumers.
- **Automotive:** Luxury car manufacturers can expand their product offerings by creating bespoke car accessories such as picnic baskets for specific vehicle models.
- **Event Planning:** Event planning companies can incorporate luxurious picnic baskets as part of their high-end outdoor event experiences, catering to upscale clientele.

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