# Sound-Adaptive Wireless Headphones Bowers & Wilkins' PI7 Headphones Use Cutting-Edge Technology By Josh Thompson-Persaud | Published 2021-05-03 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/pi7 References: [mashable](https://mashable.com/article/bowers-wilkins-pi7-hands-on/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed:+Mashable+%28Mashable%29) & [bowerswilkins](https://www.bowerswilkins.com/en-ca/headphones/pi7) [Bowers & Wilkins'](https://www.trendhunter.com/trends/px7-s2) latest audio offering, the [PI7](https://www.trendhunter.com/trends/bowers-wilkins-pi7-and-pi5-s2) true wireless headphones, is a marvel of sophistication–visually and aurally. The luxurious-looking in-ear headphones bring high-end sound quality through the Dual Hybrid Drive units, which have individual amplifiers. Topping up the PI7s' performance, a 24-bit connection and inbuilt [Qualcomm](https://www.trendhunter.com/trends/bowers-wilkins-pi8) aptX technology dynamically optimize the audio output during use. Adaptive noise-canceling technology is also employed to drown out exterior distractions and deliver a pure audio experience. The Bluetooth-enabled PI7s have a total of six internal microphones that keep audio quality on calls consistent and clear. The headphones come with a USB-operable charging case that delivers quick charging times. The case also has a unique feature where it can retransmit audio to the headphones from sources it's plugged into. The PI7s come in two clean colors: white and charcoal. Image Credit: Bowers & Wilkins ## Trend Insights (Trend Hunter) - Score: 4.4/10 - Popularity: 60% | Activity: 63% | Freshness: 10% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Gadgets](https://www.trendhunter.com/gadgets) ## Key Themes ### Why This Trend Is Growing - **Adaptive Noise-canceling Headphones:** Opportunity to integrate advanced noise-canceling technology in wireless headphones for undisturbed audio experience. - **24-bit Wireless Headphones:** Opportunity to provide high-quality audio experience through 24-bit wireless technology in headphones. - **Wireless Charging Headphone Cases:** Opportunity to design headphone cases that facilitate wireless charging and audio retransmission. ### Industries Being Reshaped - **Audio Equipment:** Incorporate advanced technology in audio equipment for superior quality audio experience. - **Consumer Electronics:** Design consumer electronics that offer innovative features like dual hybrid drive units and Qualcomm aptX technology. - **Wireless Technology:** Develop wireless technology that provides fast charging and audio retransmission capabilities in gadgets. ## Related on Trend Hunter - [High-End Lifestyle Earbuds](https://www.trendhunter.com/trends/bowers-wilkins-pi7-and-pi5-s2.md) - [Over-Ear-Inspired Earbuds](https://www.trendhunter.com/trends/bowers-wilkins-pi8.md) - [Custom-Designed Driver Headphones](https://www.trendhunter.com/trends/bowers-wilkins-px7-s2.md) - [Premium ANC Headphones](https://www.trendhunter.com/trends/px7-s2.md) - [Noise Cancelling Wireless Headphones](https://www.trendhunter.com/trends/px8-headphones.md) - [Comfort-Driven Audiophile Headphones](https://www.trendhunter.com/trends/bowers-wilkins-px7-s3.md) - [Lossless Audio Streaming Earphones](https://www.trendhunter.com/trends/bowers-wilkins-px8.md) - [Luxe Lossless Audio Headphones](https://www.trendhunter.com/trends/bowers-wilkins-px8-s2.md) - [Racing-Honoring Audiophile Earbuds](https://www.trendhunter.com/trends/pi8-mclaren-edition-earbuds.md)