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# Elegant Flower-Inspired Lookbooks
The Phuong My FW13/14 Collection is Modeled by Jingna Zhang

By Meghan Young | Published 2013-11-08 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/phuong-my-fw1314-collection
References: [behance.net](http://www.behance.net/gallery/Phuong-My-FW1314-Collection-Flowers-in-December/11755349) & [zhangjingna](http://zhangjingna.com)

Utterly elegant and stunningly timeless, the dresses that make up the Phuong My FW13/14 Collection are as eternally beautiful as the [flowers that inspired them](https://www.trendhunter.com/trends/flowers-of-yves-saint-laurent). Although the silhouettes can be considered rather contemporary with its straight lines and unexpected bulges, the overall [minimalist aesthetic](https://www.trendhunter.com/trends/auteur-studios-latest-summer-edit) would be hard pressed to go out of style.

Titled 'Flowers in December,' the Phuong My FW13/14 Collection was shot by Jingna Zhang, a photographer born in Beijing, raised in Singapore and based in New York. It stars model Kwak Ji Young, who was styled by the designer herself. Captured in studio against a black backdrop, the [colorful looks](https://www.trendhunter.com/trends/contemporary-femininity) were perfected by hair stylist Junya Nakashima and makeup artist Viktorija Bowers.

## Trend Insights (Trend Hunter)

- Score: 5.5/10
- Popularity: 81% | Activity: 75% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### Why This Trend Is Growing

- **Timeless Fashion:** Opportunities to create minimalist trends inspired by classical elements.
- **Straight-line Silhouettes:** Innovation trends toward contemporary with straight line fabrics but overall minimalist aesthetic.
- **Multicultural Romance:** Incorporating artistic elements that resonate between cultures in the fashion industry.

### Industries Being Reshaped

- **Fashion Industry:** Opportunities to innovate in the fashion industry with classical elements and minimalist aesthetics.
- **Beauty and Cosmetics Industry:** Opportunities to innovate with makeup and beauty styles that complement classical fashion elements.
- **Photography and Studio Industry:** Opportunities to capture multicultural aesthetics with beautiful and timeless fashions.

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