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# Breathable Recycled Plastic Shirts
Phunkshun Wear's Shirts Are Made from Recycled Bottles

By Joey Haar | Published 2017-02-09 | Eco
Source: Trend Hunter, https://www.trendhunter.com/trends/phunkshun-wear
References: [digitaltrends](http://www.digitaltrends.com/outdoors/phunkshun-base-layer/?utm_source=feedly&utm_medium=webfeeds) & [phunkshunwear](https://www.phunkshunwear.com/)

Despite the vast amounts of waste that they create, plastic bottles remain all too common in consumer packaged goods, but the [outdoor apparel company](https://www.trendhunter.com/trends/deadbyrd-trademark-ecowear) Phunkshun Wear is working to reduce that waste. The company's clothes are made using [recycled plastic bottles](https://www.trendhunter.com/trends/patagonia-retrox-jacket), simultaneously removing these bottles from landfills while preventing the company from having to source new materials.

Much of Phunkshun Wear's clothing is made from its patented '[Repreve](https://www.trendhunter.com/trends/unifi)' fabric. The fibers that make up the fabric are made from plastic bottles through an industrial recycling process. Part of the appeal of Repreve is that its fibers are entirely traceable; the company keeps track of where it's sourcing the plastic bottles it recycles, meaning that consumers can be confident their clothing is 100 percent sustainable.

## Trend Insights (Trend Hunter)

- Score: 4.7/10
- Popularity: 64% | Activity: 69% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco)

## Key Themes

### What's Driving This Trend

- **Recycled Fashion:** Phunkshun Wear's use of Repreve fabric made from recycled plastic bottles highlights the trend towards sustainable, eco-friendly fashion.
- **Traceability and Transparency:** Phunkshun Wear's commitment to tracing the source of their recycled bottles for their Repreve fabric illustrates the trend towards consumers valuing transparency and traceability in their products.
- **Circular Economy:** Phunkshun Wear's use of recycled plastic bottles in their clothing production contributes to a more sustainable and circular economy.

### Who This Affects Most

- **Outdoor Apparel:** Phunkshun Wear's use of recycled plastic bottles to create breathable shirts advances the outdoor apparel industry's efforts to reduce waste and promote sustainability.
- **Sustainable Fashion:** Phunkshun Wear's Repreve fabric made from recycled plastic bottles demonstrates the disruptive innovation opportunity for the fashion industry to shift towards more sustainable and circular practices.
- **Plastic Recycling:** Phunkshun Wear's use of industrial plastic recycling to create their Repreve fabric highlights an innovation opportunity for the plastic recycling industry to expand its reach and impact.

## Related on Trend Hunter

- [Plastic-Free Compostable Sportswear](https://www.trendhunter.com/trends/organic-athletic.md)
- [Sustainable Yacht Crew Uniforms](https://www.trendhunter.com/trends/national-marine-suppliers.md)
- [Sustainable Warm Parka Designs](https://www.trendhunter.com/trends/stormshadow-parka.md)
- [Recycled Carbon-Made Jackets](https://www.trendhunter.com/trends/lululemon-3.md)
- [Recycled Tire Jackets](https://www.trendhunter.com/trends/kathmandu-epiq-se.md)
- [Recycled Polyester Fleece Jackets](https://www.trendhunter.com/trends/patagonia-retrox-jacket.md)
- [Textile-to-Textile Recycled Sneakers](https://www.trendhunter.com/trends/allbirds-remix.md)
- [Rewarding Recycling Initiatives](https://www.trendhunter.com/trends/patagonia-2.md)
- [Fully Recycled Olympic Wear](https://www.trendhunter.com/trends/recycle-based-Olympic-polo.md)
