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# Free Photography Course Contests
The New York Institute of Photography Ran a Contest for Students

By Michael Hemsworth | Published 2016-05-13 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/photography-course
References: [fstoppers](https://fstoppers.com/contests/head-back-school-free-course-new-york-institute-photography-updated-81999) & [nyip.edu](https://www.nyip.edu/)

The New York Institute of Photography (NYIP) ran a back-to-school campaign to offer a free photography course to students in a bid to help foster or incite interest in photography. Nine different online courses were offered by NYIP as a prize for the winner, and all users needed to do was send out a tweet, comment with their preferred course and enter their email.

Back-to-school can be a stressful time for students and parents alike with costs coming from all angles when it comes to getting ready to head back to class. As such, this promotion from NYIP for a free photography course helps to offer winners a way to stay educationally active on off hours and explore a rewarding hobby.

## Trend Insights (Trend Hunter)

- Score: 1.0/10
- Popularity: 10% | Activity: 12% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Photography](https://www.trendhunter.com/photography)

## Key Themes

### Key Themes Behind This Trend

- **Free Photography Course Contests:** Opportunity for businesses to engage with students and promote interest in photography through giveaways.
- **Back-to-school Campaigns:** Potential for businesses to attract attention and support students during the back-to-school season by offering free educational courses.
- **Online Education:** Growing trend of online education offers opportunities for businesses to provide accessible and cost-effective learning experiences.

### Where This Applies

- **Education:** Educational institutions and online platforms can leverage free photography course contests to attract and engage students.
- **Technology:** Technology companies and online platforms can offer photography related tools, apps, and software to support students in their learning journey.
- **Marketing and Advertising:** Marketing agencies and brands can collaborate with educational institutions to sponsor contests and promote their products or services to students.

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