# Selfie-Specific Concealers Dior's Photo Ready Foundation is Designed to Make Selfies Flawless By Laura McQuarrie | Published 2014-09-08 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/photo-ready-foundation References: [thegloss](http://www.thegloss.com/2014/09/05/beauty/dior-selfie-foundation-diorskin-star-flawless-makeup-for-photos/) & [dior](http://www.dior.com/beauty/en_us/fragrance-and-beauty/makeup/face/foundation/fr-foundation-foundation.html) There are tons of cosmetics that are designed to give you that flawless HD look, but the Diorskin Star photo-ready foundation is designed to perfect your selfies. The Dior makeup product comes in 16 different shades from Ivory to Ebony that are designed to conceal dark spots and redness, on top of providing a [luminous finish](https://www.trendhunter.com/trends/teint-radiance). Dior describes that its first brightening foundation is "a [weightless fluid](https://www.trendhunter.com/trends/skinplumping-linesmoothing-foundation) capable of recreating the spectacular and perfecting light of Dior's studios." The formula is rich with titanium and highlights points on the face with its "intelligent pigment" technology. Rather than spending hours prepping for the perfect photo, the $50 Diorskin Star Foundation lets selfie lovers spend less time in front of the mirror and more time in front of the lens of a camera. ## Trend Insights (Trend Hunter) - Score: 6.3/10 - Popularity: 86% | Activity: 96% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What's Driving This Trend - **Selfie-specific Concealers:** The rise of selfie-specific concealers, like Dior's Photo Ready Foundation, caters to the growing demand for flawless self-portraits. - **Flawless HD Look:** The demand for cosmetics that provide a flawless HD look is on the rise, as seen with the popularity of Dior's Diorskin Star foundation. - **Intelligent Pigment Technology:** The use of intelligent pigment technology in makeup products, such as the titanium-rich formula of Dior's Diorskin Star foundation, is revolutionizing the beauty industry by highlighting points on the face for a luminous finish. ### Who This Affects Most - **Cosmetics:** The cosmetics industry has the opportunity to capitalize on the growing trend of selfie-specific concealers like Dior's Diorskin Star foundation. - **Photography:** The photography industry can benefit from the rise of makeup products, like Dior's Diorskin Star foundation, that are specifically designed to enhance the quality of selfies. - **Beauty:** The beauty industry can explore disruptive innovations in intelligent pigment technology to create makeup products that provide a flawless look and highlight specific features on the face. ## Related on Trend Hunter - [Skin Booster Foundations](https://www.trendhunter.com/trends/hd-skin-hydra-glow-foundation.md) - [Skin Defense Foundations](https://www.trendhunter.com/trends/sunveil-foundation.md) - [Long-Lasting Serum Foundations](https://www.trendhunter.com/trends/reveal-mesh-cushion-foundation.md) - [Blurring Non-Comedogenic Foundations](https://www.trendhunter.com/trends/porefessional-foundation.md) - [Skin-Nourishing Foundation Lines](https://www.trendhunter.com/trends/about-face-1.md) - [Second-Skin Beauty Products](https://www.trendhunter.com/trends/ultrahydrating-tint-and-concealer.md) - [Minimal Makeup Products](https://www.trendhunter.com/trends/elf-2.md) - [Sheer Foundation Sticks](https://www.trendhunter.com/trends/charlotte-tilbury-foundation-stick.md) - [Nourishing Skin-Focused Foundations](https://www.trendhunter.com/trends/skinfocused-foundation.md)