# Unstaffed Phone Pop-Up Shops UNBOXED by Singtel is an All-Hours Pop-Up Store in Singapore By Laura McQuarrie | Published 2019-06-18 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/phone-pop-up References: [nfcworld](https://www.nfcworld.com/2019/06/18/363041/singapore-pop-up-store-allows-customers-to-buy-mobiles-in-truly-unmanned-environment/) & [singtel](https://www.singtel.com/about-Us/news-releases/singtel-unveils-next-generation-retail-experience-with-singapores-first-unman) Valuable items like smartphones and their accessories are often kept behind lock and key in tech shops and require staff assistance for them to be accessed—but Singapore's UNBOXED by [Singtel](https://www.trendhunter.com/trends/5g-retail-showcase) introduces a next-gen phone pop-up store that's completely unstaffed. UNBOXED by Singtel sets itself apart as Singapore's first unmanned pop-up store and it gives customers the chance to try out phones, receive digital assistance, personalized recommendations and make purchases on the spot. With [video-assisted self-serve kiosks](https://www.trendhunter.com/trends/self-checkout-lines), a live bot and facial recognition, consumers are able to select and purchase high-value goods with ease. The destination also serves as a convenient place for people to pay their bills, top up prepaid cards or replace a SIM card as needed. As the phone pop-up store is full of valuable goods, it is protected 24/7 by the [Sentinel](https://www.trendhunter.com/trends/file-sentinel) remote surveillance system. ## Trend Insights (Trend Hunter) - Score: 4.3/10 - Popularity: 35% | Activity: 86% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile) ## Key Themes ### What's Driving This Trend - **Unstaffed Pop-up Stores:** Unmanned pop-up stores are disrupting the traditional retail model by providing convenient and efficient self-service experiences to customers. - **Technology-assisted Self-service:** The integration of video-assisted self-serve kiosks, live bots, and facial recognition technology is revolutionizing the way customers interact with products and make purchases. - **Remote Surveillance Systems:** Sentinel remote surveillance systems are enabling increased security and protection of valuable items in unstaffed retail environments. ### Who This Affects Most - **Retail:** Unstaffed pop-up stores have the potential to disrupt the retail industry by offering cost-effective and scalable retail experiences. - **Technology:** The integration of technology, such as self-service kiosks and facial recognition, presents opportunities for innovation and growth in the technology industry. - **Security:** The development and implementation of remote surveillance systems in retail spaces create new opportunities for growth and advancement in the security industry. ## Related on Trend Hunter - [Grab-and-Go Employee-Free Retailers](https://www.trendhunter.com/trends/lotus-pick-and-go.md) - [Automated Micro-Stores](https://www.trendhunter.com/trends/micro-stores.md) - [Employee-Free Smart Stores](https://www.trendhunter.com/trends/teo-smart-stores.md) - [Automated Retail Concepts](https://www.trendhunter.com/trends/venhub.md) - [5g-Enabled Retail Showcases](https://www.trendhunter.com/trends/5g-retail-showcase.md) - [Unstaffed Convenience Stores](https://www.trendhunter.com/trends/wundermart.md) - [Viral Collectible Toy Pop-Ups](https://www.trendhunter.com/trends/popup-in-singapore.md) - [Smartphone Retail Security Tags](https://www.trendhunter.com/trends/safe-tag.md) - [Cashier-Free Grocery Chains](https://www.trendhunter.com/trends/aisle-24.md)