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# Shower-Proof Smartphone Gear
Use Your Phone in the Shower with the Bullseye Bag and Smart Hook

By Jen Chae | Published 2013-06-20 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/phone-in-the-shower
References: [kickstarter](http://www.kickstarter.com/projects/1453045999/the-bullseye-bag-and-smart-hook)

Have you ever wished you could bring your phone in the shower with you? The Bullseye bag and Smart hook lets you do just that in the simplest way. Just slip your smartphone into the thick waterproof plastic case, close the Ziploc-style seal and hang it anywhere in your shower on the Smart Hook.

The protective case has hang holes in three places: it hangs both vertically and horizontally for a portrait or landscape view in the shower. The Smart hook uses a very strong adhesive that will not slide off, even on your slippery shower tile walls.

Now you can listen to music or watch videos on your phone while scrubbing in the bathtub. You'll no longer have to worry about stepping out of the shower and dripping water all over your bathroom floor and phone screen.

## Trend Insights (Trend Hunter)

- Score: 1.1/10
- Popularity: 6% | Activity: 19% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Gen Alpha, Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Gadgets](https://www.trendhunter.com/gadgets)

## Key Themes

### What's Driving This Trend

- **Shower-proof Smartphone Gear:** Opportunity for innovation in developing waterproof accessories for smartphones that allow users to bring their phones in the shower.
- **Thick Waterproof Plastic Cases:** Potential for disruptive innovation in creating durable and protective smartphone cases that are specifically designed for use in wet environments like the shower.
- **Adhesive Shower Hooks:** Disruptive innovation opportunity in designing adhesive hooks that can securely hold smartphones on shower walls, enabling users to conveniently access their devices while showering.

### Who This Affects Most

- **Consumer Electronics:** Consumer electronics companies can capitalize on the trend by developing and marketing shower-proof smartphone accessories.
- **Mobile Accessories:** Mobile accessories industry has the potential to disrupt the market by creating innovative waterproof cases and hooks for smartphones.
- **Home Improvement:** Home improvement industry could explore the opportunity to create adhesive shower hooks that provide a secure and convenient way to hang smartphones in the bathroom.

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