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# Garish Gadgets
The Givori Nefertiti Mobile Phone is a Gilded Mess

By Going Like Sixty | Published 2008-12-13 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/phone-bling-givori-nefertiti-is-a-nokia-covered-with-stuff
References: [gadgets.boingboing.net](http://gadgets.boingboing.net/2008/12/12/the-givori-nefertiti.html) & [zawya](http://www.zawya.com/Story.cfm/sidZAWYA20080206072556/SecMain/pagHomepage/chnAll)

This is the Givori Nefertiti mobile phone. It's essentially a Nokia-style cell phone covered with 24 carat gold and crystals. Only 50 were made, so not much chance you'll ever see this phone again. Perhaps that's a good thing.

I've only seen a phone like this once. A person had a horrible case of stomach flu and was making a call to the doctor. Her phone resembled this in the middle of her call. But her phone didn't cost $4,400 because it was covered with gold and crystals. Her phone was covered with her cheeseburger lunch.

## Trend Insights (Trend Hunter)

- Score: 3.6/10
- Popularity: 58% | Activity: 43% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile)

## Key Themes

### What's Driving This Trend

- **Luxury Technology:** Opportunity for luxury technology market to create exclusive, high-end and premium tech products.
- **Bespoke Personalization:** Opportunity for companies to offer personalized, unique and distinctive technology products that cater to individual tastes.
- **Sustainability in Luxury:** Opportunities for companies to develop sustainable, eco-friendly and social responsible luxury technology products.

### Who This Affects Most

- **Luxury Goods:** Opportunity for luxury goods industry to expand into premium technology products and create exclusive and unique luxury items.
- **Technology:** Opportunity for the technology industry to cater to the high-end market and create new and unique products that stand out.
- **Sustainability:** Opportunity for the sustainability industry to collaborate with luxury and technology industries and promote eco-friendly solutions for premium products.

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