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# Oversized Summer Threads
Stay Cool With the 3.1 Phillip Lim SS 2012 Line

By Kamal Musharbash | Published 2011-07-13 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/phillip-lim-ss-2012
References: [coutequecoute.blogspot](http://coutequecoute.blogspot.com/2011/07/31-phillip-lim-springsummer-2012-mens.html) & [31philliplim](http://www.31philliplim.com/)

Next summer will provide men with updated outfits thanks to the 3.1 Phillip Lim SS 2012 collection. Combining an urban feel with [oversized jackets and pants](https://www.trendhunter.com/trends/graphpaper-yoke), the designer will bring forth a new direction in men's fashion that can speak to various fashionistos. [Neutrals and solids](https://www.trendhunter.com/trends/stein) are the dominant themes in Lim's line, and these pieces can easily be mixed and matched to deliver an effortless appeal to the public.

Channeling the [urban safari](https://www.trendhunter.com/trends/tangerine-palisade) with ease and comfort, the 3.1 Phillip Lim SS 2012 collection will not only become a new fashionable tendency for men, but will also assist those in dire need of help in the dressing department. Since its mission statement can relate to a variety of men's personal styles, this line will exude confidence and flair to many who are hoping for fashionable ease.

## Trend Insights (Trend Hunter)

- Score: 3.5/10
- Popularity: 50% | Activity: 46% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### What Makes This Trend Stand Out

- **Oversized Summer Threads:** The emergence of oversized summer threads as a new direction in men's fashion.
- **Mix-and-match Neutrals and Solids:** The popularity of mix-and-match neutrals and solids in men's fashion for an effortless appeal.
- **Urban Safari Style:** The rise of urban safari style as a trend in men's fashion.

### Sectors Adopting This

- **Fashion Industry:** Opportunities for designers to incorporate oversized summer threads, mix-and-match neutrals and solids, and urban safari style into their collections.
- **Retail Industry:** Opportunities for retailers to cater to the demand for oversized summer threads, mix-and-match neutrals and solids, and urban safari style.
- **Marketing Industry:** Opportunities for marketers to create campaigns targeting the popularity of oversized summer threads, mix-and-match neutrals and solids, and urban safari style among men.

## Related on Trend Hunter

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- [Spring Technical Apparel](https://www.trendhunter.com/trends/acoldwall-5.md)
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