# Reactive Gamer Lighting Philips and Razer's Lights Hope to Create a More Immersive Environment By Ell Smith | Published 2018-01-30 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/philips-and-razer References: [psfk](https://www.psfk.com/2018/01/philips-reactive-lighting-video-games-immersive.html) & [razerzone](https://www.razerzone.com/gaming-accessories/philips-hue) The environment one plays video games in can have a massive impact on a player's score, which is why Razor and Phillips have introduced reactive gamer lighting, that helps an individual become fully immersed in a virtual world. Essentially, this immersive lighting is equipped with technology that enables it to react and respond to what's happening on the screen. For example, a more intense or gory scene, may result in dramatic red lighting flashing across the room, while a more narrative-driven scene may simply feature a more subtle color palette. Users of these lights will also have the ability to customize their setup, meaning they can program the lights to react to specific scenes, with specific colors. ## Trend Insights (Trend Hunter) - Score: 3.0/10 - Popularity: 59% | Activity: 24% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) ## Key Themes ### What's Driving This Trend - **Reactive Gamer Lighting:** This trend of reactive gamer lighting provides a more immersive gaming experience by synchronizing lights with on-screen actions. - **Immersive Environment:** Creating an immersive environment through reactive lighting enhances user engagement and immersion in virtual worlds. - **Customizable Lighting Setup:** The ability to customize the reactive gamer lighting allows gamers to personalize their gaming experience and create unique ambiance. ### Who This Affects Most - **Gaming:** The gaming industry can leverage reactive gamer lighting to enhance gameplay experiences and differentiate their products. - **Lighting:** The lighting industry can explore and develop innovative technology to create reactive lights that enhance various entertainment experiences beyond gaming. - **Home Entertainment:** The home entertainment industry can adopt reactive lighting to elevate the overall experience of watching movies or TV shows at home. ## Related on Trend Hunter - [Gamer-Targeted LED Lamps](https://www.trendhunter.com/trends/razer-lamp.md) - [AI-Powered Pixel Lights](https://www.trendhunter.com/trends/govee-gaming-pixel-light.md) - [Customizable Gaming Lighting Solutions](https://www.trendhunter.com/trends/govee-gaming-light.md) - [Upgraded Gamer Peripheral Lights](https://www.trendhunter.com/trends/govee-ai-sync-box-kit-2.md) - [Illuminating Gamer Headphone Stands](https://www.trendhunter.com/trends/monster-arc-smart-sound-reactive-led-lamp.md) - [Ambient Desktop Gaming Lights](https://www.trendhunter.com/trends/logitech-g-meteor.md) - [Translucent Glowing eSports Accessories](https://www.trendhunter.com/trends/razer-phantom-collection.md) - [Ambient Illumination Gamer Desks](https://www.trendhunter.com/trends/pc-gaming-desk.md) - [Pixelated Gamer Smart Lights](https://www.trendhunter.com/trends/govee-pacman-gaming-pixel-light.md)